Saturday, August 31, 2013

New Marketing Communications Strategy for Titus Sardines Unveiled in Lagos

Mr. Mohammed Edderkaoui, Global Marketing Director of UNIMER Group SA of Morocco announcing the new marketing communications strategy for Titus.

UNIMER Group SA Morocco Unveils New Marketing Communications Strategy for Titus Sardines for Nigeria and Pan-Africa Market. 

Titus Sardines brand has been in the Nigerian canned fish market for over 80 years now and the producers UNIMER Group SA of Morocco unveiled a new marketing strategy to maximize the popularity of the Titus brand in Nigeria.

Sir Emma Bishop Okonkwo, OFR, Chairman of Ekulo Group.
Chief and Mrs. Sylvester Obiakor, major distributors of Titus Sardines in Nigeria.

The red carpet event presented by Mohammed Edderkaoui, Global Marketing Director of UNIMER Group SA held on Tuesday 27th of August, 2013 at Lagos Sheraton Hotel & Towers in Ikeja attracted Sir. Emma Bishop Okonkwo, OFR, Chairman of the Ekulo Group, Mr. Emeka Oramadike, Marketing Manager of Ekulo Group of Companies,, Chief Sylvester Obiakor and Mrs. Obiakor, Mrs. Cicly Adanma of Reddington Hospital, Mrs. Pet Anyi Obi of Soltito Events, Mrs. Nonye Okwara, CEO of Events Gallery, Susan Eyo-Honesty, Publisher of Glam & Essence, Nollywood star Hakeem Rahman, guest performing artiste Chawa Khali, Mr. Biodun Kupoluyi, Publisher of E247 magazine, Ms. Clara Okoro, CEO of Brand World TV, Ms. Uche Akolisa, Life Editor of Business Hallmark magazine, Mr. Ingram Osigwe, MD/CEO of Fullpage International Communications Limited and other dignitaries, including all the major news media channels like Silverbird TV, Channels TV, Brand World TV, Daily Sun, Entertainment Express, Newswatch, National Mirror, The Guardian, The Nation, Ovation International magazine and others.

Chief Sylvester Obiakor, Mr. Mohammed Edderkoui, Mrs. Obiakor and Sir Emma Bishop Okonkwo.
Barrister Ndubuisi Akwuegbu and Mr. Ingram Osigwe.
Chief Odun Fadoju, CEO of DP Partnership presenting the new marketing strategy for Titus Sardines in multimedia.
Mr. Emeka Oramadike.
Dr. Obiefuna Okoli.

.The UNIMER Group SA reinforced their commitment to injecting variety into the Nigerian market to sustain consumers’ ability to make choices out of many available brands. By unveiling new marketing strategies for canned Titus Sardines, the two companies are also irrevocably committed to ensuring that Nigerian consumers are provided with the best brands available all over the world.

Ms. Susan Eyo-Honesty.
Ms. Clara Okoro.
Mr. Biodun Kupoluyi.
Mr. Kingsley and Mr. Gerald Opuruozor of Franchise Law and Kenneth.
Mr. Mohammed Edderkaoui.

The Global Marketing Director of UNIMER Group SA, Mohammed Edderkaoui said with good business partners like Ekulo and other major distributors, Nigerians are assured of constant supply of premium Titus Sardines brand. Edderkaoui explained that canned Titus Sardines have huge brand integrity established in almost hundred years and also available all over the world.

To ensure that the brand is etched permanently on the consciousness of consumers, DP partnership and Draft FCB Africa Ltd, one of Nigeria’s major players in the advertising industry has the mandate of the brand owners to create world class marketing strategies to drive Titus Sardines. Essentially, the new strategy for marketing Titus canned Sardines is being driven by comprehensive holistic platforms, including television commercials, radio jingles, outdoor, social media advertising among others.
Titus is a premium brand of Sardines which has been trusted for generations all over the world. It enjoys the pedigree of being around for over 80 years and is known for its high quality, great taste, aroma and nutritional values. It is rich in Protein, Vitamin D, Vitamin B12 and contains heart-friendly oils.
Titus canned Sardines can also be used with bread as sandwich and also comes in handy in preparing small chops such as fish rolls. It is also excellent for rice, spaghetti, yam and host other dishes to which it adds great taste and flavour..
Mrs. Cicly Adanma and Mrs. Pet Anyi Obi.

Princess Tupee Iyase with a guest.

Mrs. Pet Anyi Obi and Mrs. Nonye Okwara.
Mrs. Pet Anyi Obi, Mr. Ingram Osigwe and Mrs. Nonye Okwara.
Mr. Ingram Osigwe and Dr. Obiefuna Okoli.

Hostesses Akunna and Ugochi pose with the Titus Sardines.

Chawa Khalik and his two female dancers performing at the event.
The smiles for Titus.
Nollywood star Hakeem Rahman and Chawa Khalik.
Mr. Mohammed Edderkaoui and hostesses Akunna and Ugochi.

Ms. Clara Okoro posing with hostesses and a photographer.
Mr. Mohammed Edderkaoui and hostesses.

Mr. Oparaji Chukwunonso of Kre80graphik Services, Events Photographer.  

Titus Sardines represent an invaluable source of fish protein and will go a long way in helping to balance the nutrition need of Nigerians. The Food and Agricultural Organisation (FAO) some years back estimated that animal protein consumption of Nigerians was only two percent of the recommended level. Canned Titus Sardines are rich in fish protein with many advantages over meat and other sources. This is largely because, according to the FAO, fishes are more affordable, more digestible and nutritious. T itus Sardines contain more Lysine and essential Amino Acids than meat and are devoid of Cholesterol.

Protein from Titus canned Sardines is 70 percent assimilated through the human alimentary Channel, compared to less than 15 percent of meat and less than 10 percent for vegetable proteins. Researchers are of the view that regular consumption of Titus canned Sardines may reduce the risk of diseases ranging from childhood asthma to prostate cancer. The product is low in fat, high in protein and an excellent source of Omega 3 fatty acids.

In fact the Omega 3 fatty acids in Titus canned Sardines may reduce the risk of many types of cancers by 30 to 50 percent, especially of the oral cavity, esophagus, colon, breast and ovary. Health and nutrition experts also credit canned Titus Sardines with efficacy in reducing the risk of heart diseases and stroke by reducing blood clots and inflammation, improving blood vessel elasticity, lowering blood pressure, lowering blood fats and boosting good cholesterol.

Breast feeding and expectant mothers who develop the habit of consuming canned Titus Sardines reap the benefit in the mould of giving birth to babies with bright eyesight. In the case of pregnant women, experts say intake of canned Titus Sardines hugely helps reducing the risk of having premature babies.

UNIMER Group SA says in re-invigorating the marketing strategies of the brand, it aims to resuscitate the menus of Nigerian home makers across all the economic strata and also to boost the protein intake of the populace without necessarily digging a hole in the pockets of Nigerians as canned
... Life is better with TITUS!

Media Consultant: 
 Mr. Ingram Adichie Osigwe
MD/CEO, Fullpage International Communications Limited.

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Friday, August 30, 2013

Ibinabo Fibresima To Co-host Nigerian Premiere Of Girl Rising

Ibinabo Fibresima To Co-host Nigerian Premiere Of Girl Rising Another Nollywood diva, Ibinabo Fibresima, the first female President of the Actors Guild of Nigeria (AGN) has joined African Movie Academy Award for Best Actress, "The Face of Onga" and brand ambassador for Samsung West Africa Kate Henshaw and other VIPs who will co-host the Nigerian premiere of the CNN film "Girl Rising" on Friday October 11, 2013, at the Silvebird Cinemas to celebrate the United Nations International Day of the Girl Child.

The event has attracted the cooperation and support of several important people and organizations including Zonta International in Nigeria, United Nations Information Center, Kiddies and Brands Company, dobox, Nigeria's leading entertainment on-demand (EOD) portal, International Digital Post Network Limited, publishers of Nigerians Report Online, Nollywood Mirror, and others. .

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Unemployment in Rivers State and Amaechi's Magic Wand

 Governor Chibuike Rotimi Amaechi congratulating Dr. Ipalibo Harry after the Job Fair in Port Harcourt.


 ~ By Eze Chukwuemeka Eze.

I am sure that many watchers of political events in Rivers State would not have imagined that the political crisis rocking that state could last this long, especially against the backdrop that members of the clergy, traditional rulers, civil society, opinion leaders to mention a few have made frantic efforts as they know how to see an end to the imbroglio.
More worrisome is the fact that while some sane and well meaning Nigerians are seeking an end to the crisis, the Peoples’ Democratic Party, PDP in the state led by Chief Felix Obuah is constantly maintaining a posture that darkens on-going reconciliation efforts, that is if any genuine one exist. The recent expulsion of eighteen loyalists, including Commissioners of the state governor, Chibuike Rotimi Amaechi is a case in point.
This development no doubt has cast a dark shadow on the efforts of concerned Nigerians who are eager to see the return of peace to the crude oil and gas rich state.

 Dr. Harry going through an MOU with representatives of AMET University in Dubai on the way forward on establishing a Maritime School in Rivers State.
This sad development described in some quarters as been unprecedented in modern politics was aptly captured by the member representing the Andoni/Opobo-Nkoro Federal Constituency of Rivers State in the House of Representatives and Chairman, House Committee on Petroleum Resources (Downstream), Hon Dakuku Peterside when he said, “Rivers people are peace-loving, decorous and law-abiding. Therefore, Obuah and his co-travelers are a disgrace to Rivers State.  I wondered why a respected party leader like the former National Deputy Chairman of PDP, Dr. Sam Sam Jaja should even be considered for such despicable action of been expelled from the party. To me, the alleged expulsion is one of the absurdities of modern day politics. This action of expelling Dr. Jaja and other leaders of the party in Rivers State is symptomatic of how caution is being thrown to the winds, while morality was on a steady decline. But like every responsible party member, I know this action is of no consequence as they do not have the power to do what they (Obuahled PDP) claimed to have done. Dr. Jaja will contest the PDP party elections for the office of the Deputy National Chairman.   For those ignorant of PDP constitution, let me drew their attention to relevant sections of the PDP Constitution,, “According to Article 21.4 of the PDP Constitution, a member may be suspended by the Working Committee at any level but the member should not lose his or her right to contest any election.  Furthermore, Article 21.6 states that “a decision taken against a member who has not been informed about the charges against him or her or has not been given any opportunity of defending him or herself shall be null and void”.  

 Governor Amaechi inspecting projects in progress.
Funny enough, even after the Inspector General of Police, Abubakar Mohmamed recently swapped no fewer than 14 Commissioners of Police leaving that of Rivers State, even while the National Assembly and other bodies have called for either Mbu Joseph Mbu’s transfer or removal.. The only option left to those who still feel concern about this unfortunate situation in Rivers State is to continue to pray for the safety of Rt. Hon. Chibuike Rotimi Amaechi the embattled Governor of Rivers State as with God all things are possible.
There is no gainsaying the fact that this time around, the cancerous and menace of unemployment in Nigeria which if unchecked is capable of not only truncating our democracy, but has the potential of destroying our nation by critically examining the proactive and strategically steps that Governor Amaechi of Rivers State has adopted in addressing this menace with hope that other governments in Nigeria will sit up and take a clue before this menace consumes us all.
Before divulging into the main issue, let us listen to some authorities on what they feel about the sad state of unemployment. Explaining this menace better. The great WILLIAM SHAKESPEARE in one of his books, ‘The Merchant of Venice’ described the sorrow state of being unemployed thus “You take my life when you take the means whereby I live”. while to Thomas Carlyle in his own book Charisma captured this wicked scenario when he stated, “A man willing to work, and unable to find work, is perhaps the saddest sight that fortune's inequality exhibits under the sun”
To MASON COOLEY in his City Aphorisms described the sorrow stated of unemployment thus, “Unemployment diminishes people. Leisure enlarges them” while to JANE ADDAMS in his Twenty Years at Hull-House, “Of all the aspects of social misery nothing is so heartbreaking as unemployment”.
Unemployment as a permanent phenomenon of considerable magnitude has become the foremost political problem of all democratic countries. That millions are permanently excluded from the productive process is a condition which cannot be tolerated for any length of time. The unemployed individual wants work. He wants to earn wages because he considers the opportunities which wages afford higher than the doubtful value of permanent leisure in poverty. He despairs because he is unable to find work. From among the unemployed, the adventurers and the aspiring dictators select their storm troopers.
A World Bank database compiled from households shows more than 300m 15- to 24-year-olds in developing economies are similarly “inactive”. The Economist calculates that, all told, almost 290m are neither working nor studying: almost a quarter of the planet’s youth.
According to the Federal Ministry of Labour and Productivity, more than 41% of Nigerian graduates are without employment after the mandatory National Youth Service Corps, NYSC programme. The National Bureau of Statistics said over 50% of youths in Nigeria are jobless; while the World Bank puts the figure at 56%. Considering the country’s estimated population of about 167 million and 60 million jobless, these are grim figures portending danger to economic growth and development of a nation with the largest concentration of black people on earth.
It is astonishing that a human resource company, Employment Clinic stated that the government spends N960 billion annually on artisans from abroad to work in the country an amount that can go a long way to create jobs for our teeming unemployed youths. The unemployment situation is worsening with every passing day more so as thousands of graduates are being churned out from tertiary institutions yearly to besiege those already hopelessly waiting for employment and roaming our streets searching for means of earning a living. For some years now, we have piled graduates upon graduates mortgaging the nation’s future and our children’s future for the greed, avarice and planlessness of our leaders through bad governance.
The enormity of unemployment challenge which has become a colossal, –a socio-economic affliction of great proportions can be illustrated most vividly when out of the 13,000 applications received by the Dangote Group of Companies for Graduate Executive Truck Drivers; there were six Doctorate Degree (Ph.D) holders, 704 with masters degree and over 8,460 B;SC degree holders. Most astonishing was that the company only needed 100 drivers, but got 13,000 applications, most of who are from reputable universities. Doesn’t this speak volumes about the kind of leadership at all levels of government and the need to brace up to with a view to finding a lasting solution to this menace that creates a gloomy future for our dear country?
Today, Nigeria is confronted with the menace of kidnapping, oil thieves, ritualists, armed robbers, prostitution, assassination and other vices associated with the youths occasioned by the rising rate of unemployment. The most disturbing now is the wicked activities of Boko Haram, a sect people with teenagers and youths between the ages 14 to 24. They are ravaging Northern Nigeria with reckless neglect, killing, maiming and destroying her economy. Yet our leaders seems to be more concerned with acquiring wealth for their unborn grand children to the detriment of the future of our nation and our graduates roaming the streets without any help. Result! As they say an idle mind is the devils workshop.
Prominent lawyer, Mr. Femi Falana (SAN), while reacting to the kidnap of one of his colleague and rights activist, Mike Ozekhome recently captured the plight of our youths when he said, “One will, however, like to challenge the government to address the socio-economic implication of unemployment in the country. In particular, young boys and girls who have flooded the unemployment market should be given jobs or unemployment benefits, pending when they will be gainfully employed. The Nigerian ruling class have to appreciate the fact that the youths cannot be kept in unemployment and in abject poverty for too long while they live in opulence.”
Another prominent Lagos lawyer, Mr. Festus Keyamo, while condemning the kidnapping of Ozekhome has this to say; “It further draws local and international attention to the poor state of security in our country. It also highlights the state of joblessness among youths in our country, which is one reason why they turn to this dangerous trade for their livelihood,”
Despite all the distractions and wicked plots, Governor Amaechi has proven to be a focused and visionary leader that cannot be distracted by forces inimical to his good intentions for people of the state.
Amaechi to me must have been a good student of Bill Clinton, the former President of the United States of America, USA by the way he adopted the thinking of this great son of the world in the ways he conducts his government as captured in the following quotes, “The best social program is a good job” and “I do not believe we can repair the basic fabric of society until people who are willing to work have work. Work organizes life. It gives structure and discipline to life”. To understand the belief and thinking of Gov Amaechi on what governance is all about, the mission statement of his administration promulgated immediately he assumed office as the Governor of Rivers State on 26 October, 2007 says it all, “Our mission is to serve our people with humility and render transparent and accountable stewardship anchored on integrity and good governance. We shall use our God-given resources to improve the quality of life of our present and future generations, and empower our people in a peaceful, just and harmonious society under God. 

 Governor Amaechi inspecting crude oil exploration installation.

RSSDA Job Fair.
Though, I have done series on the revolutionary steps of Rt. Hon. Amaechi in the sectors of Education, Health, Security, Finance, his type of politics and position on good governance.
The Rivers State Chairman of Civil Service Commission, Sir Martins Ngo Yellowe, said recently that “with a workforce including civil and public civil servants of more than 65,000, I am afraid if not probably the Federal Government and maybe Lagos State Government the Rivers State Government has one of the largest work force in the country and most be paid and well catered for.”
The above notwithstanding, let us note the following strategies adopted by the government of Gov Amaechi to address the menace of unemployment in Rivers State.
Tackling the unemployment menace in the State received a major boost had the biggest boost with the setting up of the 13-Man Committee (RSSEC) under the Chairmanship of Dr Minaibi. Dagogo-Jack.
When I contacted Rev Jack-Dagogo, he confirmed to me that his Committee is expected to use the SURE-P Fund to engage about 75,000 Rivers State indigenes in the effort of Gov Amaechi to reduce poverty level of Rivers State people.
The Chief of Staff Government House, Hon. Chief Tony Okocha confirmed the above great news when he embarked upon the sensitization and inauguration of RIVLEAF Ogu/Bolo LGA chapter over the weekend stating that Rivers State indigenes will be paid monthly allowances by the state government under the subsidy reinvestment programme (SURE-P) as one of the programme of the present administration to improve on the condition of our people.
Under Agriculture, the Rivers State Government is doing much to arrest unemployment challenge in the State. The RSG has commenced paper work to establish and develop a N20bn Agric Scheme. According to the Governor, “The scheme would encompass a settlement and cluster units in different areas of agriculture and is geared towards providing jobs for the teeming youths of our State”. He said the project is expected to have about 300 housing units, a processing industry and primary schools. This multi billion Naira Agricultural Scheme will be splintered into three areas of the State housing 100 families each in the 100 housing units to be constructed. The state is embarking on establishing a Banana Farm at Ogoni where about 200 workers will be engaged.
The Rivers State Government has established a Fish farm at Buguma where many youths are today engaged. According to the Chairman of Asari Toru Local Government Area, Mr. Ojukaye Flag Amachree “the establishment of the Buguma Fish Farm by the Rivers State Government is a source of employment to youths of the Kalabari Kingdom and with the steady power supply in the LGA small scale business has improved in the area”.
The Rivers State Government has signed a long lease contract with Siat Firm to revamp and manage the RISONPALM and when fully operational it would create about 4,000 job opportunities.

 Governor Amaechi is a leader in the promotion of education.

In order to develop an employable workforce, the State has offered scholarships to over 2,000 students in Nigerian Higher Institutions and has spent about N5bn for her students in foreign Intuitions. Apart from this, the Rivers State Government is credited with setting up of the best educational infrastructure in Nigeria. The newly recruited 13,201 teachers in Rivers State went through one month induction course recently. Dr. Ofuru the Permanent Secretary of Ministry of Education said that the induction was put in place to prepare the new Teachers for the noble profession, pointing out that the State Government will still organize another programme for the teachers in collaboration with the University of Port Harcourt and Ignatius Ajuru University of Education
So far, about 400 medical Doctors have been employed to man most of the Health Centres in the rural areas constructed by the administration of Governor Amaechi.
Not minding those who are threatening brimstone, storm and fire on the State, the State intend has purchased two equipped and modern Helicopters for aerial surveillance to fight crime in the State. Considering that foreign investors can only operate in an enabling environment, the issue of tackling the state of security is of primary importance because it has a multiplier effect that includes employment generation. The Power Sector in the State is working tirelessly to ensure an end to epileptic power supply in the State by the year 2014 this would also serve to boost employment in the state and will also encourage entrepreneurship among the Youths.
In demonstration of his seriousness about addressing the menace of unemployment amongst our people in Rivers State, the appointment of Dr Ipalibo Macdonald Harry a seasoned Administrator as the sixth Commissioner in the Ministry of Empowerment and Employment Generation speaks volume in this regard.
Dr. Harry a holder of a Doctor of Philosophy (PhD) in Environmental Management from Rivers State University of Science and Technology, Port Harcourt was the best graduating student in both his master’s and doctorate programmes and became the first youngest indigene of Rivers State to be a Chartered Estate Valuer. He is an outstanding author and a seasoned publisher and a recipient of various awards that range from The Times News Magazine Award for Excellence (2005), The Nigerian Union of Journalists (Federal Chapel) PHC Award of Excellence in Innovation and Reform (2007) and the Royalty Award from the Amayanabo of Kalabari (2012) appointment on September, 2011 as the Commissioner for Employment Generation and Empowerment did not come to his close watchers by surprise.
Some of the most remarkable feats of the Ministry under Dr Harry include I.. Constant training of Rivers State indigenes through the Seamen and Motormen/Oilers Programme, ii. Establishment of AMET University offshore Campus in Isaka, Rivers State to offer all types of Maritime courses and training, iii. Execution of overseas Maritime capacity building at AMET University, iv. Chennai, India aimed at building needed capacity to fill the vacancies in the Maritime, Oil and Gas companies operating in Rivers State and the Niger Delta Region at large; v. Execution of Industrial attachment Training and Placement for Rivers State indigenes, vi. Rivers State Work Placement/Internship Programme designed to give opportunity to Rivers State indigenous graduates who have undergone the mandatory NYSC to have an additional year on-the-job training programme to gain some working experience during the period of placement with companies; vii. Mobilisation for Employment Generation –The Seefor Project through usage of the loan from the World Bank and European Union to provide jobs for the unemployed indigenes of Rivers State; viii. Partnership with Shell Petroleum Development Company Nig. Limited (SPDC) and Park’N’ Shop Nig. Ltd to train Rivers State indigenes at foreign Institutions, ix. Data Bank of the Ministry which provides a quick and comprehensive reference source/guide job seekers and employers of labour in Rivers State; x. Partnership with SPDC in the recycling of waste (Plastic) Programme, xi. OANDO Energy Employment Test, xii. Supply of Labour to Ministry of Power, xiii. Ven. Prof. T. N. Okujagu Foundation for Ethics and Learning, xiv. Empowerment Programme with Nigerian Bottling Company Ltd (NBC), xv. Partnership with Nigeria Liquefied Natural Gas Ltd for the training and update of able Seamen, xvi. Partnership with Noreman pre-employment interview for the unemployed, xvii. Crane Operators/Light Vehicle Drivers Training Scheme, xviii. Fibre Glass Boat Building Training at Asakanana Marine & Fibre Glass Products Ltd! Xvii. The conclusion of the feat of Ministry of Employment under Dr Harry was for the first time in the history of Port Harcourt an unprecedented event called the job fair was put together. The Ministry organised a Job Fair where about 132 companies and 600 pre-qualified applicants both Rivers indigenes and non-indigenes participated in the Rivers State Sustainable Development Agency (RSSDA) job fair 2013. The feats are so much that writing them all here will be like writing a book.
Dr. Harry, who listed some effort by the present administration to create jobs for the people, said that so far, not less than 35,000 persons have been engaged by the administration through the process.


The Rivers State Governor Rt. Hon. Chibuike Rotimi Amaechi says the state government will encourage creative youths as he asked job seekers on the need to explore their talents instead of waiting for government. Speaking at the flag-off ceremony of the Rivers State Sustainable Development Agency (RSSDA) Job Fair 2013 in conjunction with the Ministry of Employment Generation and Empowerment in Port Harcourt, Amaechi advised prospective job seekers to be more entrepreneurial in their pursuits as a way of checking unemployment. Amaechi said, “You hear about militancy, Boko Haram, it is about poverty and unemployment, and until government deals with the twin issues of unemployment and poverty, we will continue to have insecurity. When we came to power in 2007, the monthly wage bill was N2.5 billion, and as we are talking now, the wage bill has increased to 8.9 billion. When we came, the state government had only 200 doctors to give treatment to over 5.1 million people. We went ahead to improve the employment of additional 200 doctors, and few months ago, I also called for the employment of another 200 doctors totally 600 doctors.
“We lack surveyors and technicians, and other professionals in the Ministry of Land and Housing. I have equally approved the need for government to hire some principal officer to fill the vacuum. We also took over the payment of teachers at the local government level in primary education which is suppose to be the responsibility of the local government councils.
“Now, we have approved the employment of 13,000 teachers. The consultant handling the ICT part of the primary education is employing one ICT teacher per school, and if you multiply it by 100, that is 200, and if you multiply it by 500 schools that we are completing, that will be 1000 ICT teachers.
“So, you look at doctors, engineers and all that, and they have been training them. Two weeks ago, 32 trained doctors returned from Russia, and I hope they have been engaged at the Braithwaite Memorial Specialist Hospital. I have partnered to create this opportunity, government cannot employ all of you, it is impossible. Government can only create the conducive environment and favourable business atmosphere that would create employment”, he said.
Amaechi also promised to release 5 billion to provide financial support to people who are ready to be self-reliant and innovative to borrow at subsidized low cost to set up their own business.
“This year, we will open the vocational training centre, and only those with the West Africa Certificate will be admitted in that school to train our youths on different skills, so they can set up their own business. This will make you to be self-employed. The government is willing to support you”, Amaechi said.
Amaechi said, his administration has created employment opportunities through the Public-Private Partnership (PPP) in the state.
“When we came in 2007, Risonpalm was dead, completely dead. We have to lease Risonpalm out, and as am talking to you now, Risonpalm has hired 5,000 workers. We want to revive Delta Rubber Company, and lease to private company I don’t know how many workers they would hire if we conclude discussions. We are currently engaged in working out modalities to set up a new hotel where you have the former Hotel Olympia. They too will engage persons when they finish the construction of the new hotel.
And if you also go to the front of Government House, you used to have SUPABOD there. Before I became governor, they never planned to rebuild that place, a private company is rebuilding it into a mall and will employ minimum work force of 600 persons at the beginning. We are doing so much to see how we can create employment opportunities for the youths so that you can be engaged, and I hope you are employable or go in for any training to get yourself engaged”, Amaechi said.


Thousands of Rivers people are employed through the following Agencies established by the Rivers State Government –The Sanitation Environment Authority, Greater Port Harcourt Authority, Sports; jobs are created through turning Rivers State into a massive construction site involving construction of unaccountable roads, health and educational facilities


According to the Gospel of Saint John, chapter 2 verse 17, Jesus said the zeal of my father’s house hath eaten me up but to Gov Amaechi a devout Christian, “the zeal and commitment to alleviate the suffering of my people in Rivers State is eaten me up on daily basis”. I can now understand why the great Prof Tam David-West said, “orchestrated travails of Gov Amaechi though unfortunate is “Nigerian paradox “where excellence is relegated and mediocrity is elevated”.

Therefore “If governance is provision of dividends of democracy and caring for her citizenry then we must give it to Gov Amaechi for demonstrating and exhibiting what true leadership is all about as we plead with those fighting an unwarranted fight against the Governor to stop distracting the Governor in his zeal to provide for the people of Rivers State that elected him.

Eze Chukwuemeka Eze is a Media Consultant based in Port Harcourt and can be reached through either, or 08038199163


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Thursday, August 29, 2013

Over 1,050 Nigerians Have Benefitted From Chevening Scholarships

28 Aug 2013 14:22 Africa/Lagos

UK Chevening Scholarships for Nigerians celebrate 30 years.

LONDON26 August 2013 / PRNewswire Africa / - Over 1,050 Nigerians have benefitted from a Chevening Scholarship and are in positions of leadership across the country. This years applications open onSeptember 1st..

Chevening Scholarships are a UK government's scholarship programme, funded by the Foreign and Commonwealth Office (FCO) and partner organisations.

The programme makes awards to outstanding scholars with leadership potential from around the world to study postgraduate courses at universities in the UK. 2013 is the 30th anniversary of Chevening Scholarships.
The Chevening programme was launched in 1983 and has developed into a prestigious international scheme, attracting a wealth of high-calibre applicants from over 116 countries worldwide. There are over 41,000 Chevening alumni all around the world. Chevening Scholars share the qualities of ambition, drive and leadership potential, a commitment to change and organisational development, and a talent for innovation and creativity. With an excellent record of rising to positions of leadership in their respective professions, Chevening Scholars remain influential friends of the UK. The programme provides full or part funding for full-time courses at postgraduate level, normally a one-year Master's degree, in any subject and at any UK university.

Over 1,050 Nigerians have benefitted from a Chevening Scholarship and are in positions of leadership across the country. This year, 11 Nigerians have been awarded a Scholarship for 2013-14 to study in a range of fields such as Medical Research, International Law and Finance and Accountancy.

Chevening Scholarships are about Brain Gain and NOT Brain Drain. The Scholars are expected to return to Nigeria on completion of their study in the UK and to use their knowledge and skills to contribute to the development of their own country.

2014/15 Chevening Applications open in Nigeria on 1 September 2013. The closing date for submission of applications is 8 November 2013.


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Nollywood Diva Kate Henshaw To Co-host Nigerian Premiere of Girl Rising

Kate Henshaw.

Kate Henshaw, the famous Nollywood diva will bring her star power to the Nigerian premiere of groundbreaking CNN film Girl Rising, on Friday October 11, 2013, to celebrate the International Day of the Girl Child at the Silverbird Cinemas, Silverbird Galleria on Victoria Island, Lagos.

Kate Henshaw will co-host the premiere of "Girl Rising" featuring Hollywood stars Freida Pinto, Anne Hathaway, Selena Gomez, Alicia Keys, Meryl Streep, Salma Hyak, Cate Blanchett, Kerry Washington, Priyanka Chopra, Chloe Moretz, and Liam Neeson who narrated this must see film.

The Nigerian premiere has attracted both local and international partners and supporters, including Zonta International, United Nations Information Center, Nigerians Report Online, Kiddies and Brands Company, Dobox TV and others.

“No one is more vulnerable than an uneducated girl,” said Freida Pinto.
"And this film is a wake-up call to world that it’s time to educate girls".
“Right now, 66 million girls are not in school, 14 million girls fewer than 18 will be married this year, that’s 38,000 girls married today, and 13 girls married in the last 30 seconds.”

Actress Freida Pinto attending a Vanity Fair and L’Oréal Paris-presented event in support of 10x10 and “Girl Rising” Feb. 19, 2013, in Los Angeles. (Getty Images).

Many who have watched the film in the U.S. got tears from the nine survival stories of girls in developing nations. Wadley in Haiti who seeks an education after the powerful earthquake, Ruksana who lives on the side of the street in India, and women in Afghanistan who get married at 11 years old. Each girl was paired with a renowned writer from her native country, and the stories show how education can change lives forever.

Directed by Academy Award-Nominee Director Richard E Robbins with original music is by Academy Award winner Rachel Portman in collaboration with Hans Zimmer, and other notable women supporting "Girl Rising".
“We had a woman DP behind the camera, we had a woman composer writing music, we had women designers doing visual effects, we had a woman editor, a woman producer – we really went out of our way as much as possible to practice what we preach and say let’s put women in power positions in all aspects of this project. With the exception of me, and a couple of other men, we were definitely a powered by women brigade,” said Richard.

The "Girl Rising" produced by 10x10 is more than a film as it is part of a global campaign to educate and empower girls.

“Our vision is to connect every person on earth so when you think about that, with millions of girls who don’t have access to education, we can’t achieve our vision. Even beyond that piece, it just really began to bother us that girls were being left behind, which meant their families were being left behind, their communities were being left behind and we are a global company of global citizens – and what happens to a girl in Peru, in Haiti impacts girls here in the United States," said Rosalind Hudnell, Chief Diversity Officer, Global Director of Education & External Relations at Intel Corporation, one of the co-sponsors of "Girl Rising".

“Girl Rising” has sold over 125,000 tickets in the U.S alone.

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Wednesday, August 28, 2013

Church To Spend N2 Billion on Community Projects in Nigeria

Pastor E. A. Adeboye.

“We want to do more as we have a mandate to spend N2billion on various community projects in 2013 that will meet the growing needs and aspiration of the people in all the 774 local government areas in Nigeria."
~ Pastor Enoch Adejare Adeboye, the General Overseer of the Redeemed Christian Church of God (RCCG). 

The popular Redeemed Christian Church of God (RCCG) in Nigeria has already spent N433million on community projects across the nation in the first quarter of 2013. According to a verified report in the The Nation newspaper of Nigeria, the General Overseer of the church, Pastor Enoch Adejare Adeboye disclosed this while presenting report of its Corporate Social Responsibility (CSR) activities last week.

He said the projects were spread over 353 communities in 255 local governments of the nation. Adeboye informed the projects included construction of free community schools, provision of free potable water, scholarship for indigent students and patrol vans for police stations, among several others. Restating the commitment of the church to carrying out more developmental projects throughout the country, he said the projects were carried out after comprehensive needs assessment in the benefitting communities. He assured of the church’s determination to complement efforts of the government in alleviating poverty through provision of health care facilities and other developmental projects for national growth and stability. The church, Adeboye informed, is committed to providing basic necessities because poverty does not discriminate. According to him, a real church will impact its immediate environment through the provision of developmental projects in line with the mandate of Christ.


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