Showing posts with label Instagram. Show all posts
Showing posts with label Instagram. Show all posts

Thursday, August 24, 2023

Sex, Netflix and Showmax

Sex, Netflix and Showmax 💕💋💥

Every Nigerian man who can afford to buy condoms monthly can afford paying for Netflix and Showmax

I have done marketing family planning methods, including selling condoms for two years when I did on the spot market surveys of all the major markets in Lagos State, including the Mile 12 market on the mainland.

Do you know that majority of Nigerian men spend more than N20, 000 monthly on condoms? 
I mean each one spends more than N20, 000 on condoms monthly.

How much is the monthly subscriptions for Netflix and Showmax in Nigeria?
Oh! I forgot, Nigerian men need more sex than watching Netflix or Showmax? 
Seriously?
Wrong.
Nigerian men watch more TV than having sex.
How many hours do they spend on sex every day?
Of course, majority of us spend more hours watching movies and series than having sex weekly.

Netflix, Showmax and Amazon Prime Video can have more than 40 million subscribers in Nigeria by 2025 if they use social marketing strategies for their advertising and marketing campaigns. 
Static billboards and banners on the streets are not the best methods of advertising in Nigeria. And using celebrities have failed in several cases for the promotion of movies at the box office. 
Several movies featuring Nollywood stars with millions of followers on Instagram have bombed. 
Netflix acquired a movie by a popular celebrity with over 50 million followers on Instagram, but I doubt if even 100, 000 of her followers subscribed to Netflix to watch her movie.

If you can sell condoms, then you can sell subscriptions for Netflix and Showmax.

#sex #Netflix #Showmax #movies #series #condoms #Instagram #boxoffice #celebrities #subscriptions #subscribers #advertising #marketing #socialmarketing #followers #billboards #Nollywood #Nigeria #Lagos #surveys #communication #education #banners #information #family #planning #promotion #campaigns #Nigerianmen #men #women

- By Ekenyerengozi Michael Chima,
Publisher/Editor,
NOLLYWOOD MIRROR® Series


Thursday, May 5, 2022

Nollywood Still Missing at the Cannes Film Festival

Nollywood Still Missing at the Cannes Film Festival

30 years since the production of the blockbuster home video, "Living in Bondage" in 1992 and 20 years after the New York Times coined the word #Nollywood in 2002 for the phenomenal guerilla film industry in Nigeria with over 2000 movies produced annually and rated as the second largest film industry in the world after the #Bollywood of India and ahead of #Hollywood of America, no Nollywood movie has ever been chosen for the Official Selections of the Cannes Film Festival when filmmakers from other African countries have competed with the best for the highly coveted Palme d'Or and have won it a couple of times.

Morocco, Senegal, Ghana and Mali are among the countries with films in the Official Selection of the 75th annual Cannes Film Festival beginning on Tuesday, 17 May and ending on Saturday, 28 May. 

https://www.festival-cannes.com/en/infos-communiques/communique/articles/the-films-of-the-official-selection-2022.

While, the ambitious filmmakers in the world are going to be in competition for the highly coveted Palme d'Or, at the Cannes Film Festival in France, Nigerian filmmakers are hyping themselves on Instagram and competing for bragging rights in Nollywood.

Nollywood filmmakers are lagging behind in the biggest competitions in the global film industry. That is why none of them has qualified for the Official Selections of the Cannes Film Festival and nominations for the Academy Awards.


India will be the official ‘Country of Honour’ at the upcoming Marche’s Du Film which will be organized alongside the Cannes Film Festival 2022 in France. And this is the first time that such honour has been bestowed on any country.

Nollywood, where art thou?

- By EKENYERENGOZI Michael Chima,
The Publisher/Editor,
NOLLYWOOD MIRROR® Series,
the first book series on Nollywood and the Nigerian film industry.

Tuesday, July 20, 2021

Nollywood is Not Hollywood

#movietheaters

#cinema

#movies

#moviegoers

#Hollywood

@theacademy

@amctheatres

Having a cinema is one thing; attracting moviegoers to the cinema is another thing.

- Ekenyerengozi Michael Chima

Nigerian film distributors and exhibitors banking on the followers of the A-List actors on Instagram and Facebook has not attracted majority of them.to the movies they featured in. Because, many the actors buy followers, views and likes and majority of the  followers are not going to the cinemas to spend N4000 to watch a movie that they can watch later on #Netflix with a subscription that is not up to N3000 monthly, including hundreds of other movies and series.

70% of the #Nollywood movies playing in the cinemas in Nigeria are actually teleplays without cinematic quality. 

Dramatic scenes are often mistaken for cinematic scenes in Nollywood. And actors having a  shouting match in a scene is not an #Oscar performance, but may be good enough for an #emmy . Nollywood is not Hollywood.🤩

Frankly speaking, Nollywood movies are best viewed on @netflix, @showmaxonline and cable TV channels.

- Ekenyerengozi Michael Chima.