Filmmakers Should Have 70% of the Revenues from the Cinemas

Filmmakers should be entitled to 70% of the revenues from the screenings of their movies in cinemas. 

I have completed my research on film acquisition, distribution and exhibition in the film industry and after the comprehensive analysis of the economics and metrics for the film industry, I have found that film distributors and exhibitors can give filmmakers seventy percent of the revenues from the box office and still make profit from their cinemas.

Cinemas have multiple streams of revenues, including premium tickets for private screenings and from the concessions for recurrent expenditures.

Revenues can include merchandising sales and adverts (screen and brochure).

I don't need to say more, because the facts are irrefutable.

- By Ekenyerengozi Michael Chima,

Publisher/Editor,

NOLLYWOOD MIRROR® Series

@247nigeria Twitter

 

"Omo Ghetto: The Saga" Grossed N124 Million Within 7 Days - Breaks Box Office Records in Nigeria

#omoghettothesaga

#Nollywood

"Omo Ghetto: The Saga" Grossed N124 Million Within 7 Days - Breaks Box Office Records in Nigeria.

I predicted this happening when it was released on #Christmas Day, December 25, 2020.
Cinemas should let it run till #Valentine's Day.

The most profitable Nigerian movie so far is The Wedding Party 1 that grossed over N453 million from the box office with a film production budget of only ₦60 million. 

The sequel, "The Wedding Party" 2 is currently having the record for the highest grossing Nigerian movie with N500 million from the box office, but it cost N300 million to make it. So, if you subtract N300 million from N500 million, you are left with only N200 million. So, the producers did not make any profit. They lost millions of naira. 

The fact is they would have made more money from movie merchandising of "The Wedding Party" franchise. But they were clueless about how to do so.

- By Ekenyerengozi Michael Chima,

Publisher/Editor,

NOLLYWOOD MIRROR®Series.