CellTrust Unveils SecureSMS Mobile Banking and Payment Pilot in Africa to Secure Branchless Banking for the Under and Un-banked

11 Feb 2010 12:00 Africa/Lagos


CellTrust Unveils SecureSMS Mobile Banking and Payment Pilot in Africa to Secure Branchless Banking for the Under and Un-banked

CellTrust Pilot Addresses the Central Banks' Call for More Security

SCOTTSDALE, Ariz., Feb. 11 /PRNewswire/ -- CellTrust Corporation (www.CellTrust.com), the leading supplier of secure mobile messaging and applications, has announced the launch of its SecureSMS Mobile Banking and Payment Pilot for the African region. CellTrust recently partnered with Maxim-Pro Ltd. (www.maxim-pro.com), based in Abuja, Nigeria, to secure and mobile enable their successful banking platform with the view to extending secure mobile banking and payment services to under and un-banked populations.


Within the first few months of operation, uptake is expected to be high for the new Secure SMS/Text Mobile Banking program launched via CellTrust's Global SecureSMS Gateway. The pilot will allow end-users to make mobile cash transfers, payments and securely access other microfinance banking products.


"Microfinance banking institutions and cash agents will continue to play a major role in the successful implementation of the pilot and indeed the mobile branchless banking value chain," explains CellTrust CEO Sean Moshir. "Securing the mobile branchless banking value chain against fraud is a major challenge for the region. CellTrust's SecureSMS Appliance puts these concerns to rest by providing a solution that delivers advanced security and unprecedented reliability."


Fraud reduction is high on the agenda across Central Banks in Africa. New security requirements for mobile financial management insist both the financial institutions and their distribution networks take a high level of responsibility in protecting the end user.


"We are experiencing a clarion call for more security, and in the case of mobile text banking or SMS banking, Central Bank officials are legislating requirements for SecureSMS with multiple levels of authentication and encryption along with a clear audit trail for compliance," said Samuel Ucheaga, Managing Director, CellTrust of Africa.


Turning any phone into a secure communication device, CellTrust SecureSMS provides end-to-end privacy on the mobile device via a highly encrypted, tamper-proof process while enabling message sizes up to 5,000 characters. A remote wipe functionality that ensures users can wipe the handset if it is lost or stolen adds another critical layer of security. CellTrust SecureSMS Appliance is the first global enterprise appliance to offer secure SMS communication between handsets and enterprise applications and handsets with highly encrypted end to end security in compliance with HIPAA, FISMA, and Sarbanes-Oxley, ensuring that information is kept private and only delivered to the intended recipient. CellTrust's award winning SecureSMS(TM) Appliance and Gateway reaches 200+ countries and over 700 carriers.


CellTrust will officially introduce its SecureSMS(TM) Appliance and Gateway at MOBILE WORLD CONGRESS, SHOWSTOPPERS, at Hilton Barcelona hotel, Avinguda Diagonal, 589-591, Barcelona, Spain 08014 on February 14, 2010.


CellTrust SecureSMS(TM) Appliance was selected winner of 2009 Best Enterprise Enabler Application for the RCR Ecosystem Awards. In 2008 CellTrust SecureSMS won the Communications Solutions Product of the Year Award and was voted Best Messaging Security Solution by the Info Security Products Guide's Tomorrow Technology Today Award. SecureSMS was accredited as a finalist for the Third Annual CTIA Emerging Technology Award, and was named the winner of three Mobile Star Awards, and the prestigious Mobile Marketing Association 2008 Global Relationship Building Award.


About CellTrust Corporation


CellTrust is a leading provider of secure mobile messaging and applications. CellTrust's patent


pending SecureSMS Gateway(TM) featuring the SecureSMS(TM) Appliance and a suite of mobile applications provide advanced secure mobile messaging and information management across 200+ countries and over 700 carriers. CellTrust ensures the secure and trusted exchange of information on mobile devices to the financial services, healthcare, government, education, energy, information technology, marketing, and travel, among other global industries. For more information about CellTrust's Global, African, North American and Australian operations: www.celltrust.com www.africa.celltrust.com www.celltrust.com.au


CellTrust Media Contact:
Lora Friedrichsen or Yasmin Ezaby
Global Results Comms (GRC) for CellTrust
+1 949-608-0276
celltrust@globalresultspr.com


Source: CellTrust Corporation

CONTACT: Lora Friedrichsen, or Yasmin Ezaby, both of Global Results
Comms (GRC), +1-949-608-0276, celltrust@globalresultspr.com, for CellTrust


Web Site: http://www.celltrust.com/
http://www.maxim-pro.com/
http://www.africa.celltrust.com/
http://www.celltrust.com.au/



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