Showing posts with label Mobile App. Show all posts
Showing posts with label Mobile App. Show all posts

Tuesday, August 30, 2011

The Sunday Times Launches New Android Tablet App



30 Aug 2011 12:01 Africa/Lagos



The Sunday Times Launches New Android Tablet App

LONDON, August 30, 2011/PRNewswire/ --

This week The Sunday Times' award-winning app edition becomes available for the first time on Android tablet devices. The new Android tablet app is the latest addition to The Sunday Times' digital portfolio, following the hugely successful Sunday Times iPad app, which has been voted Newspaper App of the Year* and the World's No.1 Newspaper and Magazine app**.

The new Android tablet app includes all 12 sections of Britain's biggest and best-selling quality newspaper, with exclusive video and stunning photography, interactive graphics, high definition slideshows plus live and updated news and sport results.

Tristan Davies, Executive Editor of The Sunday Times says, 'We are delighted to launch our full app edition in the Android Marketplace. The Sunday Times Android tablet edition has all the qualities of design and interactivity that have made our iPad edition the world's leading newspaper and magazine app. Now owners of Galaxies, Xooms and other Android Honeycomb devices can enjoy a fully immersive, page-turning reading experience designed specifically for touch-screen tablets.'

The Android tablet app is available via The Times and Sunday Times newspaper and digital subscription packages. The digital subscription is only GBP1 for the first 30 days, then GBP2 per week thereafter. You can download a sample edition of the Android tablet app free via the Android Marketplace.

To find out more about The Sunday Times Android app, please visit http://www.thesundaytimes.co.uk/android [http://www.thesundaytimes.co.uk/sto/public/android/article702816.ece?CMP=KNGvccp1-AndroidApp ]

To find out more about The Sunday Times iPad app, please visit http://www.thesundaytimes.co.uk/ipad [http://www.thesundaytimes.co.uk/sto/public/iPad/?CMP=KNGvccp1-AndroidAppiPad ]

* 2011 Newspaper Awards ** iMonitor annual survey

Source: News International

For further information please contact Laura Belcher at VCCP: laurabe@vccp.com, +44(0)7889-604684

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Monday, July 25, 2011

Get Ahead of the Class with AT&T Campus Guide


Go back to school with the latest technology. AT&T Campus Guide connects, informs and engages college communities through an innovative mobile platform, complete with important contacts, maps, events calendars, news updates, social networking, course information and more. (PRNewsFoto/AT&T Inc.)

25 Jul 2011 14:00 Africa/Lagos


Get Ahead of the Class with AT&T Campus Guide

New Mobile Platform Connects, Informs and Engages Campus Communities

PR Newswire

DALLAS, July 25, 2011

DALLAS, July 25, 2011 /PRNewswire/ -- It's time to ditch the bulky directories and printed flyers. With AT&T Campus Guide, on-the-go students, faculty, alumni and staff can access campus information right on their smartphones. Community members can check out upcoming events, catch up on university sports scores and read course materials – all without skipping a beat in their busy schedules.

(Photo: http://photos.prnewswire.com/prnh/20110725/CG40358)

AT&T* is the first carrier to offer this type of mobile platform, an affordable, leading-edge technology for higher education institutions. The AT&T Campus Guide app, which users can download for free, works with any service provider and on most major mobile operating systems. AT&T is working with DubMeNow, a pioneer in mobilizing higher education, to bring AT&T Campus Guide to schools all over the country.

Colleges and universities using AT&T Campus Guide can customize the app, adding school colors and banners to make it their own. And with its quick and easy set-up, AT&T Campus Guide is ready to go in a matter of weeks rather than months.

AT&T Campus Guide offers nine different features:

* Courses: Students can connect with classmates and professors in real-time using AT&T Campus Guide, viewing grades, assignments, announcements and detailed class information.
* Events: Wondering when the next big game is? Not sure when exams start? The events calendar on AT&T Campus Guide provides important dates and times for campus happenings.
* Directory: Search and browse contact information and connect with other students and faculty, without paging through a campus phonebook.
* Maps: Freshmen, visiting students and alumni will particularly appreciate campus maps and turn-by-turn directions between buildings.
* Notifications: Timely notifications announce school cancellations and remind students about overdue library books, tuition payments and more.
* News: Find the latest campus news, sports scores and Tweets – all in one place.
* Friends: An always up-to-date and backed-up address book of all students' classmates, friends and campus contacts. Any time students lose or replace their phones, they can just reinstall the AT&T Campus Guide app to their new phones and all of their contacts are restored.
* My Card: Students can easily share their customizable contact information to keep in touch with their friends, classmates, potential employers, alumni and advisors..
* Info: Looking for more information? Click on Info for miscellaneous details about campus.


"Students gravitate toward schools that have the best resources, the best technology," said Chris Hill, Vice President, Advanced Mobility Solutions, AT&T Business Solutions. "They're mobile and they're looking for colleges and universities that are mobile too. AT&T Campus Guide supports community engagement and communication in a comprehensive and cost-effective manner."

"More than 600 schools currently license our platform to connect, inform and engage their students and campus communities," said Manoj Ramnani, CEO of DubMeNow. "With nearly 4,000 U.S. colleges and universities eager to catch up on mobile, the AT&T Campus Guide application gives campus leaders an effective way to draw students' interest. Our mobile platform, which powers AT&T Campus Guide, offers advanced integration, configuration, management and administration features in a complete solution."

AT&T will begin pre-selling AT&T Campus Guide on July 29th. Schools that participate in the pilot period (July 29th through September 29th) will receive the application free of charge until October 1st.

AT&T is dedicated to supporting education with products and services that help institutions improve productivity both in and out of the classroom. In addition, AT&T's University Advantage Program provides tailored contracts and discounts for colleges and universities.

For more information on AT&T Campus Guide, visit: http://go-att.us/CampusGuide.

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

About Powered by DUB

Powered by DUB is the first comprehensive and intuitive open, mobile application platform for higher education, associations and events. The Powered by DUB platform allows organizations to connect, inform and engage with their community. For more information, visit http://www.poweredbydub.com or email sales@poweredbydub.com.

About AT&T

AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile broadband and emerging 4G capabilities, AT&T also offers the best wireless coverage worldwide of any U.S. carrier, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T | DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATT.

© 2011 AT&T Intellectual Property. All rights reserved. Mobile broadband not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

SOURCE AT&T Inc.

CONTACT: Jessica Rich, +1-212-453-2327, jr105t@att.com, or Melissa (Mirabile) Salottolo, +1-212-453-2327, mmirabil@attnews.us, both of AT&T Corporate Communications

Web Site: http://www.att.com


Wednesday, July 20, 2011

Mobile App for Local Content Grows 34%



Study Shows Double-Digit Growth of Local Search in Online Portals and Internet Yellow Pages

Brand Recognition and Reputation Drive 58% of Local Business Searchers to Choose Internet Yellow Pages Sites First

Mobile App for Local Content Grows 34%, Taking Share From Mobile Browsers & SMS

PR Newswire

BERKELEY HEIGHTS, N.J., July 19, 2011

BERKELEY HEIGHTS, N.J., July 19, 2011 /PRNewswire/ -- As online search activity continues to grow in usage and intensity, new data show local searches now account for 13 percent of all core search activity on top web search portals as of January 2011. Internet Yellow Pages (IYP) and local search sites also exhibited strong growth with 5.6 billion local searches in 2010, a 15 percent increase over 2009.

(Photo: http://photos.prnewswire.com/prnh/20110719/NY37687-a )

(Photo: http://photos.prnewswire.com/prnh/20110719/NY37687-b )

(Photo: http://photos.prnewswire.com/prnh/20110719/NY37687-c )

(Logo: http://photos.prnewswire.com/prnh/20110418/NY84627LOGO )

The State of Local Search study conducted by comScore, Inc., a leader in measuring the digital world, and released by the Local Search Association, looks at the online local search industry and explores local business search behaviors, highlighting usage trends and profiling searchers and their engagement with search options.

Brand Recognition Key Driver of Internet Yellow Pages Searches

In the survey, 58 percent of respondents who choose an IYP site first, like DexKnows, Superpages, Yellowbook and YP.com, do so due to brand recognition and reputation. Nearly a third (30 percent) indicated they chose an IYP site first because of its reputation for local business information.

Portal searchers were more likely to conduct local searches as part of broad information gathering, while primary IYP searchers reported conducting local searches to look for contact information with specific products or services in mind. Despite differences in usage frequency and site preference, over half of local business searchers choosing portal or IYP sites as primary local search sites, are highly satisfied and find success in their search experience.

"The comScore study proves that convenience, trust, and brand are all important in attracting the local searcher," said Neg Norton, president, Local Search Association. "We know that consumers consult multiple sources of information, but the local search providers that offer all three attributes to the consumer will be in a good position to deliver to the advertiser. Internet Yellow Pages retains a significant level of brand recognition and reputation among consumers – with 58 percent citing the brand as a reason for visiting – which reinforces the value of IYP sites for local businesses."

Apps Use for Mobile Search Skyrockets While Online Local Coupon Adoption Grows

The study shows significant growth in mobile local search use, which provides opportunities for local businesses to engage with potential customers via mobile. In January 2011, 77.1 million mobile subscribers accessed local content on a mobile device, up 34 percent from the previous year. Local content users accounted for 33 percent of mobile subscribers, with 87 percent owning a GPS-capable handset (up 9 percent from the previous year).

An analysis of core mobile usage behaviors showed local content dominating, as mobile subscribers increasingly turn to their mobile phones for information on maps, weather, traffic, retail and other local content.

App use for mobile local content grew 34 percent, with 56 percent of respondents using apps for local content. Browsers lead in usage of local content with 73 percent, dropping from 75 percent last year. Local content via SMS dropped to 25 percent from 30 percent.

Online daily deal offers and discounts have also emerged as an additional customer acquisition channel for local businesses. The comScore study found that primary IYP searchers were less likely to report purchasing online daily deal coupons for local businesses than business searchers on other sites (27 percent vs. 38 percent).

"Daily deals represent a big opportunity for Internet Yellow Pages," said Gillian Heltai, Senior Director at comScore. "We see many new entrants to the daily deal space, but awareness is a big issue; with IYP sites already interacting with local business searchers that are in the purchase funnel, there is the prospect of intercepting shoppers who are looking to buy and could become return customers."

"The market is changing so rapidly that small businesses need a trusted advisor to help them sort through the complexity," said Norton. "This is particularly true with trends in the mobile space and daily deals. Small- and medium-size businesses are still working to understand how to be effective and use these tools to their advantage."

State of Local Business Search Webinar

comScore and the Local Search Association will be presenting additional findings on usage and consumer experiences with online and mobile local business search activity from this study in a complimentary webinar on July 20th at 2pm EDT. To register for the webinar, please go here:

https://www1.gotomeeting.com/register/909888976

About the Local Search Association

Formerly the Yellow Pages Association, the Local Search Association (www.localsearchassociation.org) is the largest trade organization of print, digital, mobile and social media that help local businesses get found and selected by ready-to-buy consumers. Association members include U.S. and international Yellow Pages companies, search engine marketers, online listings and review sites, digital advertising agencies and mobile search providers. The Association has members in 29 countries.

Read the Local Search Association blog at www.localsearchinsider.com and follow @LocalSearchAssn on Twitter. To learn more about Yellow Pages advertising, visit www.buyyellow.com. To choose which phone books you receive, or stop delivery of all directories, visit www.yellowpagesoptout.com.

About comScore

comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital marketing intelligence. comScore derives its information and analysis from a representative panel of more than two million Internet users worldwide who have provided explicit permission for comScore to install its patented measurement technology on their computers to monitor their online browsing, buying and other transactional activity across the entire World Wide Web. For more information, please visit www.comscore.com/companyinfo.

CONTACT:
Doug McGraw
Fleishman-Hillard
doug.mcgraw@fleishman.com
212-453-2202

SOURCE Local Search Association

Web Site: http://www.ypassociation.org


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Friday, March 25, 2011

Mobile App Company biNu Reaches 1 Million Unique Users in Less Than 6 Months






25 Mar 2011 13:00 Africa/Lagos


Feature Phone Mobile App Company biNu Reaches 1 Million Unique Users in Less Than 6 Months

Cloud-based Mobile App Platform Brings Internet Services to 95% of the World's Mobile Phone Users Who Don't Have Smart Phones or PCs

PR Newswire

SYDNEY, March 25, 2011

SYDNEY, March 25, 2011 /PRNewswire/ -- Less than 6 months after launching its service, feature phone mobile app company biNu has reached 1 million unique users per month, with a current growth rate of over 40% month on month.

biNu provides simple, ultra-fast access to popular Internet services such as Google Search, Google Translate, Wordnik Dictionary, Wikipedia, News, Weather, Cricket & Soccer scores, exchange rates, mobile app stores as well as SMS services.

biNu's 1 million unique monthly users come from over 150 countries with top markets including India, Indonesia, Bangladesh, Egypt, Saudi Arabia, USA and Nigeria. This diverse popularity stems from biNu's ability to display content in any language on any handset with many popular services in Hindi, Tamil, Urdu, Arabic, Persian, Chinese and other Asian languages.

New research from Asymco shows there are 3.5 billion mobile subscribers in emerging and developing nations without smart phones or mobile broadband. While the feature phones they use are data capable, it is not easy, fast or cheap to access Internet services. Even in the U.S., 72% of mobiles are feature phones.

Snaptu – acquired earlier this week by Facebook – shares biNu's focus of providing Internet services to the 95% of mobile users that don't use smart phones. In addition biNu offers an open developer platform (http://www.developer.binu.com) which means any organisation or developer can utilize the biNu platform to dramatically improve access to Internet based services for feature phone users.

"Facebook's acquisition of Snaptu highlights the strategic value of providing a much better way to deliver Internet services to 3.5 billion feature phone users. But you don't have to buy a company like Snaptu to do it," said Gour Lentell, CEO for biNu. "Our strategy is to provide an open development platform that companies and developers can use to deliver a more effective mobile Internet experience."

The biNu mobile app delivers ultra-fast, easy-to-use, multi-lingual Internet services to virtually any mobile phone, from mass-market feature phones through to Android smart phones, with Blackberry support coming soon.

The end-user biNu experience is 5-10 times faster – using much less bandwidth – compared with the standard browsing experience on 2G feature phones. There is minimal processing performed on the user's mobile device with 100% application processing performed on biNu's cloud-based servers.

To demonstrate the speed and ease of use of biNu, the company has created a video demonstration at www.binu.com/demo comparing the performance of a Google Search on biNu compared to Google Search in a standard mobile web browser.

Editorial Contact
David Sanday
Bowes Communications
+61 (0)2 9387 2333
david.sanday@bowespr.com

SOURCE biNu Pty Ltd

Web Site: http://www.binu.com


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