Dolce&Gabbana and D&G Fashion Shows Live for the First Time on Smartphones. (PRNewsFoto/Dolce&Gabbana) MILAN ITALY
19 Feb 2010 18:58 Africa/Lagos
Dolce&Gabbana and D&G Fashion Shows Live for the First Time on Smartphones
Live.DolceGabbana.Mobi
MILAN, Feb. 19 /PRNewswire/ -- Dolce&Gabbana will broadcast the Fall/Winter 2010/11 Women's Fashion Show live on iPhones and Android Mobile devices (Google), which are the two most popular smartphones worldwide (82% of the market share of the total browsing market in the USA and 70% in Europe*).
(Photo: http://www.newscom.com/cgi-bin/prnh/20100219/NY57700 )
The dates are:
-- D&G > Thursday, 25th of February from 3pm (GMT +1);
-- Dolce&Gabbana > Sunday, 28th of February from 1pm (GMT +1).
Always a pioneer in the technological experimentations of the digital communications market, in 2005, Dolce&Gabbana was the first among fashion brands to broadcast the fashion shows live on its official website www.dolcegabbana.com. This season the fashion shows will be available again on: live.dolcegabbana.com as well as on the brand's official Facebook page - www.facebook.com/DolceGabbana.
In 2008, Dolce&Gabbana reached a new frontier in mobile communication by working on more interaction and direct contact with its own customers and with new potential targets through the channel dolcegabbana.mobi, which is dedicated to both the Dolce&Gabbana and the D&G brands, as well as through the free-application for iPhones "D&G Fashion Channel". In 2010, Dolce&Gabbana is raising the bar of direct contact with the most evolved consumers of mobile communications, offering the opportunity to watch the upcoming Fall/Winter 2010/11 season fashion show live on iPhone and Android Mobile Devices (Google). The live show will be freely available on live.dolcegabbana.mobi
Photo: http://www.newscom.com/cgi-bin/prnh/20100219/NY57700
PRN Photo Desk, photodesk@prnewswire.com
Source: Dolce&Gabbana
CONTACT: Debra Thom of HL Group, +1-212-529-5533, dthom@hlgrp.com
Web Site: Dolce&Gabbana
