Showing posts with label Technology. Show all posts
Showing posts with label Technology. Show all posts

Sunday, August 7, 2011

Google Voice Goes Global

Google Voice is trending on news that it is now available outside the United States, in 38 languages. Launched in the United States in 2010, Google Voice allows users to redirect calls to their cellphones, landlines, and Gmail from a Web-based application with a familiar interface. Google Voice has no connection fee and customers simply pay for the time they actually use. Domestic and outbound calls to the United States and Canada are currently free. To promote the new international calling, Google is lowering calling rates to more than 150 destinations, in hopes of cutting into the market share of Skype, still the industry leader in computer-based calls.

~ By Slatester on Aug 3, 2011

Friday, July 15, 2011

NEW REPORT, Students, Technology, College, Work Life

14 Jul 2011 19:07 Africa/Lagos

NEW REPORT: 43% of Students Feel Unprepared to Use Technology in College and Work Life

PR Newswire

QUINCY, Mass., July 14, 2011

Research states technology can support student-centered learning if part of larger, integrated plan

QUINCY, Mass., July 14, 2011 /PRNewswire-USNewswire/ -- In an effort to prepare all of New England's learners with the skills and knowledge they need for full participation in postsecondary education, work and life, the Nellie Mae Education Foundation (NMEF) promotes the integration of student-centered learning at the high school level across New England.

As part of this work, NMEF has released a new report, Integrating Technology with Student-Centered Learning. The report was prepared by Education Development Center, Inc. (EDC) for NMEF's Research and Development Initiative and examines current literature in order to better understand how technology might be used to personalize learning for students. The report examines the integration of computer- and web-based tools, applications, and games, as well as video and technology associated with mechanical and electrical engineering.

According to the report, which was prepared by EDC's Babette Moeller and Tim Reitzes , 43 percent of high school students feel unprepared to use technology as they look ahead to college and work; only 8 percent of teachers fully integrate technology in the classroom; and many teachers lack confidence in their own technology-related skills.

"Teachers and students often utilize technology and social networking in their everyday lives," said Beth M. Miller, Ph.D., Director of Research and Evaluation for NMEF. "However, in the past, technology has not always improved achievement. As this report makes clear, we are truly at a crossroads in the potential for technology to enhance student-centered teaching and learning."

The report points to evidence that technology has the potential to help expand education beyond traditional boundaries and support key practices of student-centered learning.

According to the report, technology holds the potential to:

* Help diagnose and address individual needs. Technology can help establish a clear baseline from which teachers can then serve as coaches and advisors, steering students to the right mix of resources and projects that meet specific academic requirements.
* Equip students with skills essential for work and life in a 21st century global society. Technology can enhance the knowledge and skills valued by employers and not typically measured in achievement tests, including: problem solving; creativity; collaboration; data management and communication.
* Provide an active experience for students. Technology can equip students to independently organize their learning process. At the same time, technology transfers some responsibility for learning to students. Through online learning and digital games, students have the ability to direct their own progress.

The report provides portraits of student-centered models where technology has been successfully integrated, such as High Tech High, a network of K-12 charter schools in the San Diego area that utilize technology to document and assess student learning through digital portfolios; and Quest to Learn, a New York public school that uses a video game-based curriculum.

The report also mentions that technology can:

* Provide an invaluable way to deliver more student- centered/personalized learning in a cost-effective way.
* Enhance academic achievement, civic engagement, acquisition of leadership skills, and personal/social development.

"Our review of the research found evidence that technology alone will not enhance learning nor will it change traditional learning environments into more relevant, innovative ones," said EDC's Babette Moeller, co-author of the report. "But we did find that technology can be used effectively to personalize the learning experience when it is part of a larger student-centered learning plan and when teachers are involved in helping them make the most of it."

The report also points out that there has been relatively little research studying the effects of similar technology across different subgroups. The authors point out that such research would be necessary before specific technology could be recommended to close academic achievement gaps between populations.

Download Integr a ting Technology with Student-Centered Learning .

About the Nellie Mae Education Foundation
The Nellie Mae Education Foundation is the largest charitable organization in New England that focuses exclusively on education. The Foundation supports the promotion and integration of student-centered approaches to learning at the middle and high school levels across New England. To elevate student-centered approaches, the Foundation utilizes a three-part strategy that focuses on: developing and enhancing models of practice; reshaping education policies; and increasing public understanding and demand for high quality educational experiences. The Foundation's new initiative areas are: District Level Systems Change; State Level Systems Change; Research and Development; and Public Understanding. Since 1998, the Foundation has distributed over $123 million in grants. For more information, visit

About Education Development Center, Inc.
Education Development Center, Inc. (EDC), is a global nonprofit organization that addresses some of the world's most urgent challenges in education, health, and economic development. EDC manages 350 projects in 35 countries. Visit

Contact: Nick Lorenzen
Nellie Mae Education Foundation

SOURCE Nellie Mae Education Foundation

Web Site:

Top Reports of Today

Tuesday, March 30, 2010

'T' is for 'Ten' at TFM&A!

08:00 30 Mar 2010

'T' is for 'Ten' at TFM&A!

At Technology For Marketing & Advertising (TFM&A) last week, 10 was the number everyone was talking about. The UK’s largest marketing event just got even larger, as over 10,000 marketing, media and advertising professionals walked through the doors...

Technology For Marketing & Advertising 2010 smashes the 10,000 Attendee Mark With a 10% Visitor Increase, in its 10th Anniversary Year.


London, March 30 /PRNewswire/ — At Technology For Marketing & Advertising (TFM&A), 10 was the number everyone was talking about. The UK’s largest marketing event just got even larger, as over 10,000 marketing, media and advertising professionals walked through the doors of Earls Court 2 on Tuesday 23 and Wednesday 24 February to attend what has been described by Chris Underhill, CEO of smartFocus as “the busiest we have ever seen the show”.

TFM&A has enjoyed phenomenal growth since its launch 10 years ago. Back in 2001 TFM was a niche technology show focusing largely on CRM and Data solutions. With the explosion of digital within the industry, and the strategic addition of the ‘advertising’ arm to the show in 2007, TFM&A’s growth has been unprecedented with visitor numbers growing cumulatively by 107% in the last 3 years alone (4,544 visitors in 2007 – ABC Audited; 9,392 visitors in 2010 – pending ABC Audit).

Group Director Mark Snell, who launched the event in 2001 as Event Director and has been involved in all 10 events, says:

"To see any launch event through to its tenth year creates a sense of huge pride, but to see the amount of growth that TFM&A has achieved is truly elating. Every year we have been able to say it's our most successful event to date but I'm especially delighted that we have gone past the 10,000 attendee mark in this our 10th year. I'd also like to express our appreciation for the tremendous, ongoing support of all our customers, and the wider marketing & advertising communities. Thanks to them this year more than any has seen the show team really embed and extend still further TFM&A's long established market leading position."

The smashing of the 10,000 mark (total attendance 10,656 pending ABC Audit) was accompanied by a 10% increase in visitors attending the show, sourcing solutions from the 180 exhibitors and attending the comprehensive free seminar programme and ‘tremendous 10’ keynotes.

Event Manager, Natasha Berrow, comments: "The visitor numbers over the 2 days are a real reflection of the buoyancy currently being reported within the marketing industry. Professionals are actively seeking out new investment opportunities and taking valuable time out of the office to keep up-to-date with what's going on in their industry. TFM&A's success reinforces the optimism that we are all feeling for the year ahead."

Response from the suppliers exhibiting at the show was also overwhelming, with many claiming to have had their best show ever, with both footfall and quality of visitors the highest they’ve ever seen, and exhibitor re-bookings for TFM&A 2011 a record 83% of the 2010 show.

“TFM&A provides the right audience for us – attending with a budget to spend, who understand the complexities of digital marketing. We’re extremely happy, having launched a new technical product which was received extremely well by attendees at the show. We’ve already re-booked for 2011 – and upgraded our stand!”
Rob Pierre, Managing Director, Jellyfish.

“smartFOCUS have been with TFM&A since the launch event 10 years ago and every year our expectations are met and often surpassed! 2010 has been the busiest we have ever seen the show plus the quality of attendees has been excellent. We saw first hand how the very popular educational programme empowers marketers to make the right purchasing decision on the show floor. TFM&A is an essential part of our marketing plan and we’ve already re-booked our stand for 2011.”
Chris Underhill, Chief Executive Officer, smartFOCUS.

"TFM&A continues to be the place to be for meeting marketers looking for technology platforms - and allows us to set the stage for the rest of the year. The 2010 event was unbelievably busy, noticeably more so than in 2009 and the visitors were of a good quality. We are very happy with how the event went for us and the number of sales leads we generated."
Riaz Kanani, Director of Product Marketing, Silverpop.

“This is the best show we have attended in 2009 – 2010!”
Tony Argyrson, Director – Sales, Iomart.

“This was the first show we have exhibited at with our new brand InfogroupUK and we’ve had real genuine interest from a high level of attendees. The show itself has a great buzz about it, and it’s been really busy as the education programme is so popular. We’ll definitely be back for TFM&A 2011!”
Carly Ferguson, Marketing Executive,InfogroupUK

And it wasn’t just the exhibitors singing TFM&A’s praises. Feedback from visitors gathered onsite and through social media monitoring demonstrated that increasing capacity to reduce queuing for the seminars had worked to good effect.

“I was recommended to attend TFM&A by colleagues, and it definitely met my objectives: to hear people speak about new ideas and speaking to companies offering technical solutions. I attended some of the free seminar sessions, and followed up with exhibitors, allowing me to network and catch-up with new and existing suppliers.”
Data Intelligence Manager, B&Q.

“TFM&A is the most important show for social media and networking in my event calendar.”
Social Media Manager, Adjust Your Set.

“I was at TFM&A 2010 looking specifically for exhibitors offering SEO/database management services & solutions, and to gather information. I made some really good contacts with suppliers, and as it was my first show, I will definitely be coming back next year!”
Managing Director, Standing Ovation Enterprises.

“It’s great to mix with similar people in industry, and I attended a few keynote sessions which were excellent. I’ll be recommending this show to my peers.”
IT Analyst, Johnson & Johnson.

“I’ve been attending TFM&A for a few years and use the show as a great place to meet and network with new and existing clients & suppliers. There’s been a really good quality of exhibitors this year and I attended seminars on both days, which were great. I would definitely recommend the show.”
Marketing Manager, Volt.

With more sessions that ever before, the free education sessions were packed to the rafters with 6126 seats filled during the 2 day seminar programme which comprised 5 themed seminar theatres covering digital marketing, content management & ecommerce, online advertising & social media, CRM & campaign management software, and data & marketing analytics. A further 788 attended the ever-popular CIM Marketing Experience, 629 visitors experienced first-hand digital expertise in the Econsultancy Integrated Marketing Training programme, and the brand new Sift Social Media for Marketing Theatre also drew huge crowds with 580 visitors in attendance and many spilling out into the aisles not to miss it.

The ‘tremendous ten’ keynotes were delivered to a crowd of 3320 and featured Google, Econsultancy, AMV.BBDO, YouTube, Gyro:HSR, industry guru Dr Dave Chaffey, Facebook, digital media visionary Jay Stevens of The Rubicon Project, and an exhilarating CRM panel debate hosted by and featuring Microsoft, RightNow, and Oracle. To accommodate demand, all sessions were filmed and will be available online to all attendees.

The showfloor presented a diverse range of digital, data and CRM solutions from industry leading suppliers, and was this year supplemented by the brand new Direct Marketing Zone, ensuring visitors needing truly integrated marketing & advertising campaigns were well catered for. A record 83% of stand space was rebooked for the 2011 event, with all key stand positions rebooked onsite, firmly confirming TFM&A’s position as the UK’s leading event for the marketing & advertising industry.

Unveiled at TFM&A was the launch of new co-locating event for 2011, Online Advertising & Affiliate Expo. Organised by UBM Live and out of the same successful portfolio, run by Group Director Mark Snell and Event Director Simon Mills, as TFM&A and Internet World, OA&A Expo will be a focused event bringing together advertising, media & publishing professionals. Its unveiling was met with much excitement by exhibitors, and research carried out to TFM&A and Internet World visitors found that 81% strongly agreed / agreed that they would attend an event covering all online advertising requirements alongside TFM&A.

More information on the launch can be found at:

TFM&A is broadening its horizons in its tenth year with the first stage of its global roll-out. The team from TFM&A China, taking place 25-26 August in Shanghai, secured at least 6 exhibitor bookings while meeting with exhibitors at TFM&A.

TFM&A’s sister event, Internet World, is taking place 27-29 April and visitor registrations and exhibitor bookings confirmed so far indicate this will also be a roaring success for anyone providing online business and digital marketing solutions.

Notes to Editors:

A selection of photographs from TFM&A 2010 is available. If you require any images to support this release please email

About Technology For Marketing & Advertising
Technology For Marketing & Advertising is the UK’s only integrated marketing-solutions event delivering data, CRM, direct and digital solutions for marketing, media and advertising professionals. With increased visitor numbers year on year, the event moved from Olympia to Earls Court 2 in 2008. Total attendance to TFM&A 2009 was 9,643 of which 8,263 were pure visitors (ABC Audited) – an increase on 2008 visitors of 21% (ABC Audited).

TFM&A offers visitors access to a full range of marketing & advertising solutions to implement and deliver successful strategies and campaigns. For more information go to

About UBM Live
UBM Live is a leading international provider of integrated media solutions. Working throughout various market sectors including Air Traffic Control, Care, Customer Management, Digital Marketing, Energy, Facilities Management, Fire, Health & Safety, Interiors, Leisure, Security and Venues, UBM Live produces a wide range of exhibitions, awards & events, publications, conferences, digital products and directories.

Amongst its brands, UBM Live boasts: ATC Global, Decorex, IFSEC, Interiors, International Confex, Internet World, TFM&A and The National Business Awards. UBM Live’s brands also have international replication in China, India, South Africa and UAE. UBM Live is part of United Business Media Limited (LSE: UBM.L), one of the world’s leading business media companies which employs more than 6,500 people in more than 35 countries. For more information go

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