Nollywood Has A Critical Diversity Problem
Uche Montana is the Fastest Rising Young Actress in Nollywood
The 50 Most Outstanding Women in Nollywood and the Nigerian Film Industry
iROKOtv, Netflix, Showmax, YouTube and the Big Picture of the Future of Streaming Original African Content
iROKOtv Co-Founder Bastian Gotter left the leading Nollywood streamer in 2017.
https://www.forbes.com/sites/mfonobongnsehe/2017/01/30/irokotv-co-founder-bastian-gotter-leaves-company-to-pursue-startup-investments
iROKOtv should have come up with a new brand credibility strategy in view of the competition with Netflix, Showmax and Canal Afrique.
iROKOtv and YouTube have the largest original content of Nigerian drama online and iROKOtv can actually attract more subscribers than the competitors with new branding and marketing strategy.
There are millions of people in Africa and the Diaspora who are going to be the next largest subscribers for the leading streamers for original African content.
Showmax has been attracting more people, because of the unique exciting Nigerian dramas and reality TV shows you can't find on Netflix, iROKOtv and Canal Afrique.
I successfully streamed the first NFT of a Nollywood video on the blockchain of Algorand and I have seen the Big Picture of the Future of streaming Nollywood on the blockchain for which I wanted to launch iNolly in partnership with Breaker in 2019 and still in development.
I can help with the development of such exclusive content.
I have developed a new content for one of the top Nollywood channels on Startimes and I have another new one for an exciting Nollywood reality TV series that will attract millions of viewers. Nothing like it from Nollywood.
9jaStudio YouTube Channel hosted the Unilife Premiere Livestream on Sunday 1 June 2025.
You can watch the first three episodes of UniLife.
Click on the link and subscribe and tap the NOTIFY ME button on all three episodes.
https://youtube.com/@9jastudioentertainment?sub_confirmation=1
#nollywood
#drama
#life
#unilife
#premiere
#sunday
#series
#youtubeshorts
Since the celebrated Nollywood actress, Omoni Oboli's romantic comedy, " Love in Every Word" became a hit on YouTube, many bloggers, news reporters and rumour mongers have become experts on how much she has made so far smiling to the bank with hundreds of thousands of dollars.
One of them even lied that she has earned more than US$800, 000!
Another one said she has earned US$100, 000!
Nigerians can lie for Africa!
Omoni Oboli don cashout big! Her movie 'Love in Every Word' hit up 14 million views on YouTube in just 2 weeks, earning a whopping N150m! Looks like YouTube is the new sweet spot for Nollywood producers! Congratulations to her💯 #OmoniOboli #Nollywood #YouTube #Benuevibes
The Numbers of Subscribers of Netflix in Nigeria and in South Africa and the Way Forward is Content Localization for Nigerians
Content Creators Earn More on Blogger Than TikTok
Monetizing a blog with Google AdSense or another advertising platform may provide earnings of about $2 to $5 per 1,000 page views.
A blog that receives 10,000 views per day may generate about $20 to $50 in income.- 16 December, 2022.
TikTok pays around $0.02 and $0.04 for every 1,000 views. These are reports based on payments received through the TikTok Creator Fund.
This is a program that TikTok introduced in 2021 in a bid to compensate content creators.
There are content creators making thousands of dollars monthly on Blogger from sponsored posts and adverts on their blogs.
As a publisher, you will get 68 percent of the click amount (and 51 percent when it comes to Google AdSense for search). The commission you will receive depends mainly on the competition as well as CPC in a niche. In most cases, the commission per click will range between $0.20 and $15.30
- August, 2022.
Meta should pay content creators on Facebook and Instagram.
My premier blog on Blogger, Nigerians Report Online has over 200, 000 pageviews monthly and should be making from $5, 000 - $10, 000 monthly. But I have not really monetized it. 70 percent of the viewers are located in the United States of America.
- Ekenyerengozi Michael Chima
Nollywood Must Stop Producing Many Crappy Movies
The popularity of the phenomenon of Nollywood was based on overproduction of cheap home videos widely distributed and pirated in Nigeria and neighbouring countries in West Africa from VHS tapes to DVDs on the streets before the launching of cable TV channels between 2001 and 2004 and then uploaded by several authorized and unauthtorized people on YouTube from 2005 ; followed by the launching of Ibaka TV and iROKOtv in 2011.
The proliferation of low budget home videos in Nigeria made Nollywood the second largest producer of movies in the world after the Bollywood of India; making news headlines all over the world and attracting both International vendors and investors.
The biggest video streaming services in the world led by Netflix and Amazon are now competing for the best of the film and TV productions in Nollywood which compelled the producers to improve the quality of their movies to satisfy the criteria for international acquisition and distribution. But quantity is still the focus of the majority of producers and the production of substandard movies is doing more harm than good to the sustainable development of Nollywood and the Nigerian film industry.
The productions of cheap movies have left the few cable TV channels and streaming services saturated with movies which subsequently reduced the market value of Nigerian movies in comparison to South African, South Korean, Mexican and Indian movies in international acquisition and distribution.
We have submissions of hundreds of Nigerian movies and yet international buyers can only accept less than 20 movies every quarter.
Many producers are now selling their movies for less than the costs of the productions.
It is not good to produce more than 1, 000 movies every year, but we can only count the best on our fingertips.
Buy books by Ekenyerengozi Michael Chima on
#mondayvibes💋✌🏼️
#Facebook just posted these two photos this morning to remind me from four years ago when the celebrated Cofounder and CEO, Mark Zuckerberg met with me at the Afrinolly Space in Oregun, Lagos, courtesy of Mr. Chike Maduegbuna and Mrs. Jane Maduegbuna during his first visit to sub Saharan Africa. And afterwards, he went to Abuja to meet with His Excellency, President Muhammadu Buhari, GCFR.
My meeting with Mark was not a coincidence and he walked straight to me and we had a handshake before he turned to the other two men in the office of Mr. Chike Maduegbuna, the CEO of Afrinolly Space; the one in suit was a branch manager of Wema Bank and the other one beside him came from Air France office in Lagos. Mark Elliot Zuckerberg is an American media magnate, internet entrepreneur, and philanthropist and according to @Forbes has a Net worth of 98.3 billion USD (2020) And I can be described as a Nigerian media magnate, internet entrepreneur and Christian philanthropist. My net worth?
Only Almighty God knows what I am worth. And in Silicon Valley, I am known as a startup evangelist, developing iPost mobile video app and iNolly OTT multimedia video chatting, sharing and eCommerce app.
https://angel.co/u/mmichael-chima-ekenyerengozi
###
ART IS A FIGURE OF SPEECH
Original NFT by EKENYERENGOZI Michael Chima
Price US$100, 000

How Press Releases Can Be Great For Search
Press Releases More Important to Marketing Than You May Realize
By Chris Crum
Press releases are not only great ways to spread the word about any announcements your business might have. They can also drive traffic, particularly from search engines. This is not news, but it's a commonly overlooked fact.
Have press releases brought you significant search traffic? Discuss here.
"Search engine rankings are arguably the most important small business marketing tool available today because it drives Web traffic -- and potential prospects -- to a small business' Web site," a PRWeb spokesperson once told WebProNews. "However, because improving search rankings is desirable, achieving results can be both challenging and highly competitive.
"Back in the summer, PRWeb shared a case study with us, involving a firm that typically sees a boost in search engine rankings and a 50% spike in web traffic after they issue a release. In fact, for one release in particular, the firm saw a spike of 400% on two different Web sites, and the firm doesn't believe they were from the same users. They also incorporate social media tools like Twitter to extend the "shelf life" of press releases, and say that drives additional traffic.
"When we included a link to our press releases on Twitter and other social media networks, we saw these both expanded the scope of distribution and the extended the longevity of the announcement," the CEO of the company behind the case study had said. "With other news releases we saw an initial spike in Web site traffic on the first two days and then it dropped off. With these features we've seen increases in traffic up to five days after the news release was issued.
"In a study from Arketi Group, also back in the summer, journalists were found to use the web in the following ways:
- 95% search
- 92% reading news
- 92% emailing
- 89% finding story ideas
- 87% finding news sources
- 75% reading blogs
- 64% watching webinars
- 61% watching YouTube
- 59% social networks
You've got to wonder if that social networks number has gone up by now. My guess is that it has, and social media has since become all the more important to search, particularly with the inclusion of real-time search results in Google and Google's social search experiment (which may eventually move beyond experiment status).
Marty Weintraub, the President of aimClear shared some great tips and insight into the use of press releases for search in a recent interview with WebProNews. Among other things, he noted that when you do a press release, you're "hitching a ride" in the search engine results and news results. You can use outbound links in press releases, and perhaps more importantly, you're out there where the journalists are looking.
Here are some press release distribution sites (some are paid and some are free):
- PRWeb
- PR Zoom
- PR Leap
- Webwire
- PR.com
- PR Log
Beyond the distribution sites, don't forget to include your releases on your own site. Journalists like being able to find the most up to date information from the source itself. Earlier this year I discussed how some companies' own press centers are holding back some marketing opportunities for them. Your site should have a section for press releases, and that should be up to date with the latest release when it goes out. You'd be surprised at how often these go without being updated even when a press release has been spotted elsewhere. It is also a good idea to link to any company blogs, Twitter accounts, or any other place where company announcements are made.