Showing posts with label Facebook. Show all posts
Showing posts with label Facebook. Show all posts

Tuesday, March 30, 2010

One Year Later, Social Networkers Are Savvier About Keeping Information Private, But Still Take Risks

30 Mar 2010 13:00 Africa/Lagos


Webroot Research: One Year Later, Social Networkers Are Savvier About Keeping Information Private, But Still Take Risks

Second Annual Survey Shows 37 Percent More Users Block Strangers From Viewing Their Profiles Through A Google Search, Yet 81 Percent Allow Anyone on Their Network to See Their Recent Activity

BOULDER, Colo., March 30 /PRNewswire/ -- As the amount of activity on social networks continues to grow, more members are taking steps to protect their privacy but opportunities abound for security risks, according to new research commissioned by Webroot, a leading provider of Internet security software for the consumer, enterprise and SMB markets.

Webroot's second annual study surveyed more than 1,100 members of Facebook, LinkedIn, MySpace, Twitter and other popular social networks. The survey showed an increasing awareness among social network users of how to keep personal information private. At the same time, it revealed how social network users still put their identities and sensitive information at risk. Among the findings:

-- More users are practicing certain safe behaviors, including blocking
their profiles from being visible through public search engines - a 37
percent increase over last year.
-- Yet more than a quarter of respondents have never changed their
default privacy settings.
-- And more than three quarters place no restrictions on who can see
their recent activity.



Social networks are a growing Web destination - and a growing target for cybercriminals

Facebook membership grew to more than 400 million active users, a 229 percent jump over the previous year(1). For the week ending March 13, Facebook surpassed Google in the United States to become the most visited Web site for the week(2). And earlier this month, Twitter reported a 1,500 percent growth in the number of new registered users in the course of a year(3).

"A perfect storm is developing between the number of people flocking to social networks and the new, increasingly sophisticated malware attacks cybercriminals are launching to prey on the personal data they're sharing," said Jeff Horne, director of Threat Research at Webroot. "For example, our team has noted over 100 different variations of Koobface, a worm known to trick people into clicking links they shouldn't in order to infect their PC's and often convince them to provide credit card numbers to buy phony antivirus products, among other fraudulent activities."

In addition, Webroot has seen a rise in spam on social networks, which commonly contains links to malicious Web site links: The Webroot survey showed a 23 percent increase in spam received on social networks since last year.

Summary of Key Findings

Social network users are sharing information that could help hackers breach their profiles, their wallets and possibly their homes:

-- Sixty-one percent include their birthday
-- Fifty-two percent include their hometown
-- Seventeen percent make their cell phone available.
-- More than three quarters (77 percent) don't restrict who can access
their photo albums.
-- Eighty-one percent don't place any restrictions on who can see their
recent activity, including updates generated by geo-location-based
tools that report where their users are visiting.



Younger users (ages 18-29) are the least likely to take steps to safeguard their information.

-- Forty-three percent of young users use the same password across
multiple sites compared to 32 percent overall.
-- Forty percent of younger users say they accept friend requests from
strangers while only 29 percent of total users have.
-- And while 69 percent of the general population has clicked on a link
sent or posted by a friend, 77 percent of younger users have done so.


Privacy settings continue to be underutilized.
-- Twenty-eight percent of users report they've never changed their
default privacy settings.
-- Seventy-three percent were aware of Facebook's December 2009 privacy
changes which automatically exposed their full profiles by default.
-- But 42 percent report they haven't made changes to their settings
since the switch.



But modest gains are being made toward safeguarding personal information on social networks.

-- Twenty-seven percent of users now restrict who can find their profile
through a public search engine, up from 20 percent last year.
-- Sixty-seven percent now use different passwords for each of their
social networks, up from 64 percent last year.
-- Forty-seven percent know who can see their profile, up from 41 percent
last year.


What Can Users Do?

"Consumers need to better protect themselves by guarding their profiles and setting stricter privacy policies - especially given the growing popularity in location-based social media tools that broadcast where you are. It's also important to make sure your computer has an added layer of security to stop attacks before they happen," continued Horne.

To help consumers understand and protect themselves from these types of attacks, Webroot has provided the following tips as a guideline for safer social networking:

-- Make personal information private--Protect yourself by updating
privacy settings on your profile to restrict or omit access to any
personal data. Users of popular geo-location services that allow you
to share where you are should be especially careful to not disclose
your location to the wrong people.
-- Read between the lines--Familiarize yourself with the social networks'
privacy options to ensure you're taking advantage of any enhanced
security features.
-- Be exclusive--Only accept friend requests, emails and site links from
people you know and even then, be selective about what you open.
Accepting items from sources you do not know could expose you to
malicious malware.
-- Protect the password--As a critical line of defense, it is more
important than ever for members to choose their passwords wisely, and
make them different from one site to the next. Incorporating numbers,
letters and special characters like !, $, and * into your password
makes it stronger. Webroot also recommends changing your password at
regular intervals, and never use the same password at more than one
site.
-- Suite Security-- Protect your PC with an Internet security suite that
includes antivirus, antispyware, and firewall technologies.
-- Always automate software updates--If you're already using antimalware
software, be sure to install updates which include the latest malware
definitions. Do the same with updates to your operating system,
Internet browser and other key applications. However, watch out for
fake software updates like emails that purport to be from Microsoft
which require you click on a link to update Windows. Toggle the
automatic updates setting within Windows.



Webroot offers several comprehensive Internet security solutions for consumers including Webroot® AntiVirus with Spy Sweeper®, and Webroot Internet Security Essentials. For more information about these and other products, please visit http://www.webroot.com/En_US/consumer.html.

About the Research

Between February and March 2010, Webroot sponsored an online survey of Internet users in the United States and the United Kingdom. The panel management company e-Rewards invited panel members who own a PC or laptop, have an Internet connection at home, and spend at least one hour per week online at home to participate in the study. With a total of 1,136 respondents, the margin of error is +/- 2.9 percentage points at the 95 percent confidence level. To view the complete results visit: http://www.slideshare.net/Webroot/webroot-research-one-year-later-social-netwo rkers-are-savvier-about-keeping-information-private-but-still-take-risks.

About Webroot

Webroot, a Boulder, Colorado-based company provides industry-leading security solutions to consumers, enterprises and small to medium-sized businesses worldwide. Webroot delivers a comprehensive range of cloud-based security services to business customers that encompass Web security, email security, email archiving, as well as endpoint protection. For more information visit http://www.webroot.com/ or call 800.772.9383.

Webroot Threat Blog: http://blog.webroot.com/. Follow Webroot on Twitter: http://twitter.com/webroot.

©2010 Webroot Software, Inc. All rights reserved. Webroot and Spy Sweeper are registered trademarks or trademarks of Webroot Software, Inc. in the United States and other countries. All other trademarks are properties of their respective owners.

(1) Source: Facebook Statistics: http://www.facebook.com/press/info.php?statistics

(2) Source: Experian Hitwise Analyst Blog, http://weblogs.hitwise.com/heather-dougherty/2010/03/facebook_reaches_top_rank ing_i.html

(3) Source: "Twitter update newsletter by Biz Stone reports 1,500 percent growth," March 2, 2010, San Francisco Chronicle Online, http://www.sfgate.com/cgi-bin/blogs/abraham/detail??blogid=95&entry_id=58321

Source: Webroot

CONTACT: Aimee Eichelberger of Borders+Gratehouse, +1-415-963-4174, ext.
15, Aimee(at) bordersgratehouse.com, for Webroot

Web Site: Webroot


Tuesday, January 5, 2010

19-Year-Old YouTube Vlogger Receives Over One Million Views and Wins $100,000 in Lashes to Riches Giveaway




5 Jan 2010 13:00 Africa/Lagos

19-Year-Old YouTube Vlogger Receives Over One Million Views and Wins $100,000 in Lashes to Riches Giveaway

DALLAS, Jan. 5 /PRNewswire/ -- Tessa Violet, a 19-year-old model, artist, and popular YouTube "vlogger", wins $100,000 in the Lashes to Riches Giveaway. Beauty Biosciences, a Dallas-based beauty company, recently launched Lash Allure MD, a lash and brow enhancing serum, and in celebration of the new launch held the Giveaway. Lash Allure MD kicked off the Giveaway in November using Twitter, Facebook, and YouTube and asked entrants to post a video on YouTube answering the question: WHAT WOULD YOU DO WITH $100,000? The winner was chosen by public vote, which ended December 21, 2009.


Tessa began posting videos on YouTube using her vlogger name, Meekakitty, to meet new friends when she moved to New York City a year and a half ago. Sitting in her room in front of a video camera, Meekakitty turned her internet passion into a popular weekly vlogger site with over 7 million video views. "She's a quirky, sassy, intelligent young woman who put her obsession to work," says Leesa Smith, EVP of Beauty Biosciences.


Wearing huge dark rimmed glasses and sporting a simple ponytail for special effects, Meekakitty in her signature style of combining wit, imagination, and self -reflective thought shared with her audience her plans for spending $100,000: take her mother to Prague as a thank you for supporting her YouTube obsession, buy a jetpack and the country Switzerland, build a life-size replica of the fictional Harry Potter castle, and have unlimited burritos for life. She also promised her voters that, if she won, she would do a 24-hour blog TV show.


The Lashes to Riches $100,000 Giveaway officially ended 12/21/09 and the check will be awarded in January.


Tessa's winning video


Source: Beauty Biosciences

CONTACT: Gigi Howard, Public Relations Director of Beauty Biosciences,
+1-214-691-7600, cell, +1-917-297-2132, ghoward@beautybiosciences.com


Friday, October 30, 2009

Nigeria: The Abyss of Ignorance in the Land of Fools




I stood with the vendors under the flyover at the Obafemi Awolowo Road roundabout in Ikeja, Lagos. I was waiting for Kazeem the Chairman of the vendors to bring copies of a magazine we needed for our advert executives. I loved to watch the rush hours of the morning and evening as commuters hurry to their different destinations. Most of them seemed ill at ease and I did not blame these people who are traumatized by the irony of living in the most populous country in Africa with abundant human and mineral resources but ranked among the poorest of the poor in the world. Nigerians are in the turmoil that would be best dramatized as Nobel laureate Wole Soyinka’s Season of Anomie.

The manufacturing industry has collapsed and many of the leading banks have crashed in the meltdown of the Nigerian Capital market and aptly illustrated by the prolific Nigerian novelist Bisi Daniels as a tower of Babel.. The shocking report that over 20 million Nigerian youths are unemployable and they are even ignorant of this fact and have chosen to wallow in the troubled waters in resignation of their fate in the hands of their brazenly corrupt rulers whose sons and daughters and arse-kissers continue posing and posturing with their false airs and graces in Nigeria, but cannot walk tall among "The real McCoy" in the developed countries. Even the only Nigerian bank that seemed to have escaped my danger list Skye Bank Plc has just admitted that it had swung to a 12.63 billion naira ($85 million) pretax loss in the 12 months to Sept. 30, compared with a pretax profit of 20.42 billion naira in the same period last year.


Inside Lagos city

It was Karl Maier Who saw it all in This House Has Fallen: Midnight in Nigeria, but as I feared, the sick patient refused to accept the diagnosis of his crisis and chose hemorrhaging instead of taking the bitter pills. And millions of her equally ignorant retards prefer to waste their time chasing shadows on Facebook that they are abusing and misusing as a dating site and are really clueless on why Mark Elliot Zuckerberg and his Harvard classmates Dustin Moskovitz, Eduardo Saverin and Chris Hughes created and launched it on February 4, 2004.

Well, what can these millions of the vacuous youths do in a nation sinking in the abyss of ignorance?

I do really feel sorry for them as I see them hanging around and loitering with their cell-phones and sagging pants with their heads in the clouds while their visionless rulers in their stinking corridors of power bury their heads in the sand like ostriches. I wonder how many of the millions of them on Facebook have even attempted to develop applications on the Facebook Platform. How many of them can compare themselves to the First Class scholar Reuben Abati who had his Ph.D at 24 and Ben Okri who won the Booker Prize for his classic novel The Famished Road when he was 32 and many of us who were already authors and editors of national newspapers and magazines when were in our early 20s. I do feel sorry for them, because they are wasting away as they are celebrating their ignorance and mediocrity in their banal Hip-hop songs and pornographic videos, but cannot mention three books they have read since January to date. A generation of Intellectual morons? No. They are the Lotus-eaters of a generation sinking and wasting in the the abyss of ignorance in the land of fools.


Obafemi Awolowo Road, Ikeja, Lagos.

The greedy political contractors in power are misplacing our priorities and scuttling the great prospects of the innovations developed by the Nigerian intelligentsia of gifted artists, scientists and scholars who have proposed practical solutions to the problems plaguing the nation.

Millions of Nigerians say that Nigeria was better under military rule and have recalled that even though the country was bad under military tyrants, the corrupt shareholders of the ruling People's Democratic Party (PDP) have made things worse.

It is unfortunate that the majority of the youths have decided to join in the rat race of the crooks and rogues and careless about nation building.
The youths must stop fooling themsleves by aping the Joneses and take up the challenges of the 21st century as the visionary youths of the Asian Tigers are doing and they are making great progress in the world.


Our destinies are not in the stars, but in our own hands.




Saturday, August 15, 2009

Welcome To Re-Branding Nigeria Clubs on Facebook



I have put Re-Branding Nigeria Clubs on Facebook for all the members of the Re-Branding Nigeria Clubs in primary schools, secondary schools, Colleges of Education, polytechnics and universities to use Facebook to link to Re-Branding Nigeria Clubs and report progress of their respective Re-Branding Nigeria Clubs events and network with others locally and globally.


I am using my duly incomporated limited liability company, International Digital Post Network (IDPN) the largest Nigerian news media on the Internet to promote our Rebranding Nigerian project.

Yours proudly Nigerian,

Ekenyerengozi Michael Chima
The Publisher/Editor
GUARANTY SUCCESS




Thursday, July 30, 2009

ASUU is Unreasonable!


A Nigerian University

The Academic Staff Union of Universities (ASUU) will never stop asking for increments, but increase in salaries is not what is urgent in Nigerian universities, but re-engineering the entire academic system from the classroom to the laboratory.

Ineffectual lecturers in ASUU are also clamouring for increments, but they do not have the brains to overhaul and improve the outdated curriculums of their respective faculties. The increments they have been receiving over the years have not freed them from the retrogressive academic stasis that has made majority of their students clones of intellectual underdevelopment or what I call the GIGO Generation who are presently posing and posturing as the Nigerian Facebook Generation.
These lecturers should examine themselves, because many of the members of ASUU are not even qualified to teach and have been found guilty by complicity in various cases of admission racket in Nigerian universities.

The raison d'être of ASUU’s strike is not enough to waste the precious quality time of Nigerian students who need to be on campus studying and not at home!
By going on strike ASUU is making innocent students the scapegoats of their disagreement with the Federal Government of Nigeria (FGN).

What is the business of the FGN with the members of ASUU employed by the state owned universities? I mean members of ASUU teaching at the state universities should not have gone on strike with ASUU. This is simple ratiocination.
Many of these lecturers are even moonlighting and have never paid a kobo of tax every time they moonlighted. So who is fooling whom?

Chidi Amuta wrote a very comprehensive analysis of the genesis of the academic crisis that has left the Nigerian academia in intellectual stasis in his “ASSU’s Untidy Robes” published in his column Engagements in This Day newspaper of Nigeria.
ASUU should grow up and stop behaving like confused junior high school pupils.


Tuesday, May 19, 2009

She is Not the Only One in Nigeria

She Came in the Stormy Weather.

It was a stormy morning in Lagos as the fuel scarcity worsened and going about your business of survival was now more hectic in these interesting times in Nigeria.
Then she walked into my office as the stormy wind blew in the looming torrential rain.
She told me she was depressed and broke down in tears.
I put my right arm around her shoulders and gave her my white handkerchief to wipe her tears away and I also used my fingers to wipe her teardrops before they trickled to her rosy cheeks. Then she unburdened her heart and soul to me.
She was in dire need of money and work.
She was tired of waking up every day and having no job. She wished she could be like many of her mates who are gainfully employed.
“I feel useless,” she lamented.
“You are not useless. You can never be useless,” I said as I comforted her.
We spoke at length and she was soon relieved as she could now smile and even shared jokes with me about romance on Facebook.
“Guys are even picking up girls on Facebook,” she said.
She mentioned one of my pals who picked up two Nigerian babes on Facebook and laid them within a month.
Wow! So they could come so cheap and stupid on Facebook. But I quickly dropped the subject and focused on her overcoming the blues of her depression and unemployment.
Well, she is not the only girl or woman who is feeling depressed these days.
These are not the best of times for single girls and women who are jobless in Nigeria.
The meltdown of the Nigerian capital market made many banks and other companies to lose billions of naira and they are no longer employing more applicants as they would have loved to and in fact some leading banks may retrench their workers soon.
Many people lost millions of naira and they took loans to invest in the capital market and are desperate to find money to pay back the loans.
Many guys are presently in financial mess and they cannot provide for their babes again. There is no romance without finance. The reality sucks.
So many of the affected babes are depressed if they are not employed to provide for themselves.
“I don’t want to rely on any man for my needs. I want to work,” she said.
Many girls and women use their wits to play many guys to provide for their needs, but the consequences could be destructive in the end. So, I was glad she asked for assistance in getting a good job.


Friday, May 15, 2009

Revealing New Report on Monetizing Social Media Predicts Everyone Will Be Profitable Except Facebook

15 May 2009 15:30 Africa/Lagos

Revealing New Report on Monetizing Social Media Predicts Everyone Will Be Profitable Except Facebook

Noted analyst Lauren Rich Fine compares leading social network to a mall, suggesting "it might be time to start charging rent"

Breakthrough report launched at EconSM: Social Meets Mobile conference in San Francisco, hosted by paidContent and mocoNews

SAN FRANCISCO, May 15 /PRNewswire/ -- A revealing new report on monetizing social media predicts everyone but facebook stands to make money under the current business structure of leading social networks. The study, the latest from ContentNext Media, Inc. and authored by renowned analyst Lauren Rich Fine, compares the top social network to a local mall, suggesting "it might be time to start charging rent" to be on the platform, as mobile carriers already do.

As things stand, "there's a real danger that application developers who use the facebook platform will become quite profitable while the host corporation will not," says Fine. "Advertising on social nets will never be commensurate with the amount of time people spend on them. And facebook has made several failed attempts at innovative marketing efforts that members loudly rejected."

Other findings from the report:
-- There has been more than $25.5 billion in social media M&A and
investment activity in 902 transactions over the past 27 months.
-- Gaming is the largest sub-category in VC funding -- with more than
$800 million raised.

-- Outside of gaming, excitement around virtual currency could come to a
screeching halt given the predominant "novelty" factor present in the
enthusiasm.


"The merging of social and mobile is upon us," adds Fine. "And there are proven successful strategies that social network companies can adopt from the mobile carrier model."

In her analysis last month of the mobile industry, Fine warned not to expect mobile growth to be a panacea. "Concern and confusion over costs and hardware could mute near-term growth," she cautions.

"The Changing Mobile Industry and What It Means for Media Executives" is part of ContentNext Media's highly regarded report series that also includes in-depth looks at digital music, online news and political sites, online fantasy sports, Web content-management systems, and a piercing dissection of the latest online ad forecasts.

"With this pair of reports, ContentNext Media continues its leadership role in identifying and analyzing the most important issues and opportunities in digital media," said Nathan Richardson, CEO of ContentNext Media. "Lauren's seasoned and deep insights into the financial nuances of the media industry, combined with our comprehensive expertise in the most important business trends and issues in the sector, create an unparalleled level of insight and advice for the unique challenges facing decision makers in the media industry today."

"Following the Money: An Analysis of Business Strategies and Dealmaking in Social Media" is available now for $295.

About ContentNext Media Reports

ContentNext Media Reports are the most comprehensive way to gain access to key insights and extensive data on the digital media industry. Led by renowned former Merrill Lynch equity research analyst Lauren Rich Fine, each report includes an in-depth analysis into consumer and industry trends, major issues impeding growth, and where dollars are flowing, including a thorough review of the M&A and VC funding transactions within and related to the industry. The reports are prepared for decision-makers within the digital media, traditional media, entertainment, publishing, and advertising agencies, corporate strategy and business development teams, investment banks, venture capital institutions, private equity firms, and law & accounting firms. A complete list of reports is available at http://www.paidcontent.org/reports/.

About ContentNext Media, Inc.

ContentNext Media, Inc., a Guardian News & Media company based in Santa Monica, California and New York City, covers the business of digital media. The company operates paidContent.org, mocoNews.net, contentSutra.com and paidContent:UK. Founded by journalist Rafat Ali in 2002, the company's news sites chronicle the economic evolution of digital content that is shaping the future of the media, information and entertainment industries. Our belief is that in the near future, all media will be digital media, and we are helping define sustainable business models and innovation within this sector. ContentNext Media is online at http://www.contentnext.com/.

Source: ContentNext Media

CONTACT: Jennifer Harris, jharris@braincomm.com, or Sharon Oh,
oh@braincomm.com, Brainerd Communicators, Inc., +1-212-986-6667, both for
ContentNext Media

Web Site: http://www.contentnext.com/