Thursday, March 14, 2013

Top Nollywood Divas To Star in New EbonyLife Reality TV Series


Pamela Ofoegbu, Director, Reality Programming, Ebonylife TV.

Ebonylife TV Starts Filming Of Another Reality Programming Involving Heavy Weight Nollywood Queens

TINAPA, CALABAR (FEBRUARY 14, 2013) Continuing in its vision of being the first TV Channel in Africa set to produce and broadcast over 700 hours of premium, original and inspiring content with an African soul for a Global Black audience, EbonyLife TV is at it again.

Barely one week after wrapping up the filming of one its flagship programmes, SISTAZ! the wheels of the revolutionary TV Channel are already in motion again with the filming of yet another stunner of a Reality Programming with a title not yet disclosed.

The Reality Programming currently in the works centres on the involvement of four of Nigeria’s hottest Nollywood Stars in the fight against domestic abuse. The Show sees the Nollywood Divas collaborate in the production of a brilliant and pulsating short film that spotlights the plight of women across Africa who have to bear the pains of domestic abuse, a crime far too familiar but rarely spoken about.

Driven by a tremendously talented and flourishing Production Crew led by Pamela Ofoegbu, Director, Reality Programming Ebonylife TV, the Reality TV Series is being shot in Calabar at the world-class Studios Tinapa.

Ofoegbu said in a statement:
“We have signed up four electrifying Nollywood Divas who will each play a role in the short film as well as be Executive Producers of this film as we see them in action behind the lens.”

Speaking further about the Divas, she said, “Due to their tenacity, talent and achievement on and off the silver screen, our Divas will give stellar attention to the silent issue of domestic abuse while giving voices to those unable to speak up, as they raise the spotlight on a very dark issue.”


Mo Abudu.

According to Executive Producer and CEO, EbonyLife TV, Mo Abudu, “The Reality TV Series being filmed right now follows the highly successful recent Wrap-Up of one of our flagship programming, “SISTAZ!”. Our current filming will bring our viewers to that compelling intersection between entertainment and reality as we bring some of Nigeria’s most celebrated Nollywood Screen goddesses to highlight and fight the scourge of domestic abuse, an issue prevalent in the African, and indeed, Nigerian daily life, through Reality TV.”


EbonyLife TV crew at work.

The Series is also set to highlight the life and times of the spectacular actresses and filmmakers in the thrilling 3-week filming journey. The series will end with a preview of the Directors cut and followed up with a Pan African launch later on in the year on EbonyLife TV.

EbonyLife TV is Africa’s first Global Black Media and Entertainment Channel set to produce and broadcast over 700 hours of premium and original African content Pan Africa wide on the DSTV platform, and globally on Sky TV in the UK and DISH in the United States, with roll out plans also spanning Brazil, Canada and other parts of Europe.

EbonyLife TV’s programming is produced by Africans to reach a global black audience through an exciting multiplicity of media platforms, including TV, Web, Mobile, Apps and Live Events, and cuts across drama, comedy, reality, lifestyle, talk, magazine, feature film and factual programmes.

About Ebony Life TV
EbonyLife TV is Africa’s first Global Black Entertainment TV Channel on the DSTV Platform broadcasting to a territory known as Sub Sahara Africa and syndicated on other pay TV Platforms worldwide. The EbonyLife vision is to create Africa’s first flagship entertainment brand, by broadcasting premium quality locally commissioned and internationally licensed programming targeted at:

- The growing middle and upper class audiences within Sub Sahara Africa
- Global Africans – Africans in Diaspora
- Non Africans with business and leisure ties to Africa


Office Address:
Ebony Life TV
VLA House
Plot 1646, Oko Awo Street,
Victoria Island, Lagos, Nigeria.

Media Contact:
Olajide Olaoluwa
Email: jolaoluwa@mediaandentertainmentcityafrica.com
Tel: 234 (0) 803 313 5747.







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Son of Italian Railway Worker Becomes the New Pope


Pope Francis 1.

The son of an Italian railway worker in Argentina Cardinal Jorge Mario Bergoglio has been selected as the new Pope of over 1 billion Roman Catholics on 13 March 2013 to succeed his predecessor Pope Benedict XVI whose controversial resignation in February shocked the world. The new Pope has taken the name of Pope Francis I, the first time in papal history that this name had been used and he is the 266th pope.

He was born on 17 December 1936 in Buenos Aires, Argentina. He was ordained a priest in 1969. He became the Archbishop of Buenos Aires in 1998 and was made a Cardinal in 2001.


Jorge Mario Bergoglio is one of the five children of Italian immigrants Mario José Bergoglio, a railway worker, and his wife Regina María Sívori, a housewife. As a teenager, Bergoglio had a lung removed as a result of an infection. He studied and received a master's degree in chemistry at the University of Buenos Aires before he decided to pursue an ecclesiastical career.
According to another reference, he graduated from a technical school as a chemical technician and at the age of 21 decided to become a priest
.
~ Wikipedia.

Nigerians Report wishes the new Pope the blessings and divine guidance of God as he begins his Papal service in Rome.

See 13 key facts about the new pontiff.







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Wednesday, March 13, 2013

Africa is Ready for an African Pope!


Cardinal Francis Arinze of Nigeria.

"It's highly possible," 
~ New York City's Cardinal Timothy M. Dolan told the New York Times last week.

12 Mar 2013 15:14 Africa/Lagos

Africa: We're Ready for an African Pope

LONDON, March 12, 2013 /PRNewswire/ --

**Exclusive survey by CNN and mobile phone crowd-sourcing company Jana reveals more than 80% of Africans believe their continent is ready for an African pope**

More than 80 percent of Africans believe the continent is ready for an African pope, but only 61% think the world is ready, according to an exclusive survey of 20,000 people in 11 countries carried out by CNN and mobile phone crowd-sourcing company, Jana. (http://www.jana.com)


Cardinal Peter Turkson of Ghana.

The survey also found that 86% thought an African pope would increase support for Catholicism in Africa.

Almost two-thirds of those surveyed thought that the Vatican was ready for an African pontiff, while more than 50% believed the church would become more conservative under an African pope.


Cardinal Wilfrid Napier of South Africa.

Furthermore, respondents aged between 13 and 19 were slightly less likely to feel that their continent was ready for an African head of the church, with 22% saying it was not ready, while only 14.6% of those polled over 40 felt the same way.

The questions

1. Is Africa ready for an African Pope? Yes: 82.34% No: 17.67%

2. Is the world ready for an African Pope? Men Yes: 61.7%, No: 38.23% Women: Yes: 60.26%, No: 39.74%

3. Is the Vatican ready for an African Pope? Yes: 62.4%, 37.6%

4. Would the Catholic Church be more or less conservative with an African Pope? Less conservative: 21.59%, As conservative: 27.49%, More conservative: 50.92%

5. Do you believe an African Pope would increase support for Catholicism in Africa ? Yes: 86.13%, No: 13.87%

6. What would be the impact of an African Pope on the continent or you? (open ended, for comments)

Countries surveyed: Lesotho, Rwanda, Namibia, Tanzania, Zambia, Zimbabwe, Uganda, South Africa, Kenya, Ghana, and Nigeria (11 in total)

Sample size: 20,000

CNN also asked those surveyed what an African pope would mean for the continent and for them personally.

The resulting comments revealed a wide range of views on the church's role in the continent, on faith, homosexuality and racism.

"It would help strengthen the faith and belief of all African Catholics," one Ghanaian said. "They will feel a part of the church."

"An African pope will bring about more unity on the continent and confidence in Africans," one woman from Zimbabwe said, while a young Nigerian man polled said an African pope "will eradicate immoralities, such as same-sex marriage and such like."

Others, however, were more circumspect about what an African pope would mean for the continent and its Catholics.

"I don't have a problem [with it], but will he stop the ongoing war in some African countries?" one Namibian responder said.

"He may be like the rest of them and just stay in the church; anyway they don't make any difference in Africa."

A Zimbabwean man surveyed also said he feared that an African pope would not be treated equally to those who had previously held the office.

"I think at first people might not accept him and it would take a long time for him to blend in, so his impact will not be that great."

Jana conducted the poll between 7-11 March 2013 with mobile phone users from 11 nations -- Lesotho, Rwanda, Namibia, Tanzania, Zambia, Zimbabwe, Uganda, South Africa, Kenya, Ghana, and Nigeria.

Quotes in response to question:

What would be the impact of an African Pope on the continent or you?

"Not much impact but I think it would be better for Africa since he understands Africans better and what they require." Female, Kenya, 23.

"It would help strengthen the faith and belief of all African Catholics. "They will feel a part of the church." Ghanaian man.

"This will bring out the importance of Africans, Africans would see reasons to follow the Roman Catholic religion, and the Catholic Church will be ultra-conservative with an African pope." Nigerian woman.

"It will encourage the continent [to embrace] equality before God, irrespective of colour," Nigerian man.

"An African pope will bring about more unity on the continent and confidence in Africans," female African, 21.

"I don't have a problem [with it], but will he stop the ongoing war in some African countries? He may be like the rest be him and just stay in the Church; anyway they don't make any difference in Africa." Namibian man.

"I think at first people might not accept him and it would take a long time for him to blend in, so his impact will not be that great," Zimbabwean man.

"An African pope will eradicate immoralities, such as same sex marriage and such like," Nigerian man.

CONTACT: Contact: Joel Brown, Senior Press Officer, CNN Europe, Middle East & Africa; +44-(0)20-7693-0967, joel.brown@turner.com







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Ebonylife Tv Offers Nigerian Entrepreneurs An Exciting Prospect


Abolade Durojaiye, Head, Business Development, Media and Entertainment City Africa.

Ebonylife Tv Offers Nigerian Entrepreneurs An Exciting Prospect

TINAPA, CALABAR (FEBRUARY 21, 2013) Entrepreneurs in Nigeria can now actualize their various business visions and goals more easily through greater increase in their brand or product awareness made possible by highly discounted advertising opportunities through EbonyLife Xcel.

Xcel is the EbonyLife TV enterprise building package that empowers Small and Medium size Enterprises by helping them put their products and services in the faces of millions of customers Pan African wide via the DStv platform. In addition, the package also includes EbonyLife TV working with XCEL Business Entrepreneurs on the conceptualization and production of quality camera-ready TV Commercials for their businesses for international broadcast.

EbonyLife Xcel is a unique opportunity for limited discerning entrepreneurs across the entire continent who have a business turnover of between N10m to N150m a year and who desire to grow their business by advertising on TV but who may have a limited budget to advertise through the medium. The Xcel proposition enables entrepreneurs invest an agreed minimal amount per month for spot Advertisments on the EbonyLife TV Channel. This plan is designed to help deliver increase in the visibility of their products or brands, with the attendant result being an expansion in their customer base, revenue and profitability and customer loyalty.

“EbonyLife XCEL is an initiative for Small and Medium businesses in Nigeria who have built their companies from the ground up and are successfully creating significant and powerful brands that can stand shoulder to shoulder with their foreign counterparts,” said Head, Business Development and Strategy of the Media Company, Abolade Durojaiye.

Stating further she said, “These indigenous companies would benefit greatly from exposure on our various media platforms, and that is why EbonyLife TV is presenting them with unprecedented access at a discounted rate. The EbonyLife XCEL initiative, offers the production of a 30 second TV commercial and 100 advertising spots to run for a 13 week period during our advertising belts”.

According to her, “This offer is unprecedented and we are confident that the exposure companies would receive will help expand their business and strengthen their brands. We are able to sustain this introductory offer because we made a decision in support of Small and Medium businesses; to celebrate the launch of the EbonyLife TV Channel with only 100 XCEL partners.”

CEO of EbonyLife TV, Mo Abudu, reinforces this position, “It is important to start to grow our indigenous, tried and tested brands into becoming international brands. For the first time ever, we offer growing brands a Pan African platform to stand shoulder to shoulder with the biggest and best brands globally, at an affordable cost.”
EbonyLife TV is Africa’s first Global Black Media and Entertainment Channel set to produce and broadcast over 700 hours of premium and original African content Pan Africa on the DSTV platform, and globally on Sky TV in the UK and DISH in the United States, with roll out plans also including Brazil, Canada and other parts of Europe.

About Mo Abudu
Mosunmola Abudu, popularly known as Mo Abudu, Nigeria's famous talk show host, TV producer, media personality, human resources management consultant and entrepreneur.
Abudu started off her career in the UK as a recruitment consultant in 1987, becoming a branch manager. She went on to work for the Starform Group, managing the Corporate Credit Management Exhibition from 1990 to 1992.
In 1993 she joined Arthur Andersen for Esso Exploration & Production Nigeria Limited (now ExxonMobil) to head their Human Resources and Training unit. She left in 2000 to establish a privately owned specialist human resources development company known as Vic Lawrence & Associates Limited (popularly known as VLA).
While running VLA, Abudu developed an executive training centre at the Protea Hotel, Oakwood Park, Lagos.
Abudu is the Executive Producer & host of a TV talk show, Moments with Mo, which is the first syndicated daily talk show on African regional television

About Ebony Life TV
EbonyLife TV is Africa’s first Global Black Entertainment TV Channel on the DSTV Platform broadcasting to a territory known as Sub Sahara Africa and syndicated on other pay TV Platforms worldwide. The EbonyLife vision is to create Africa’s first flagship entertainment brand, by broadcasting premium quality locally commissioned and internationally licensed programming targeted at:

- The growing middle and upper class audiences within Sub Sahara Africa
- Global Africans – Africans in Diaspora
- Non Africans with business and leisure ties to Africa


Office Address:
Ebony Life TV
VLA House
Plot 1646, Oko Awo Street,
Victoria Island, Lagos, Nigeria.

Media Contact:
Olajide Olaoluwa
Email: jolaoluwa@mediaandentertainmentcityafrica.com
Tel: 234 (0) 803 313 5747







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Tuesday, March 12, 2013

Human Rights Activists or Political Apologists?



Majority of the Nigerians claiming to be human rights activists are more of political activists and attention seeking apologists of the opposition parties.

They don't defend human rights, but their selfish interests to get foreign grants to fill their long pockets. 

~ Orikinla Osinachi, author of In the House of Dogs and other books.

None of the so called human rights activists in Nigeria have even remembered to defend the thousands of unfortunate Nigerians detained without trial in many hellish police cells and many others are still suffering and dying in congested prisons where some women are nursing babies in jail!


Thousands of Nigerians have been detained and jailed without trial.

How many of them have gone to defend the rights of thousands of poor people dislodged and displaced from their homes in the slums and have become homeless refugees in their own country?

But they are quick to jump on the bandwagon of anti-government street protests with placards screaming different slogans, but later abandoned after they have been celebrated on TV, radio and newspapers.







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Deloitte: Study Reveals Talent Squeeze is Globalizing in Top HR Challenges



11 Mar 2013 14:42 Africa/Lagos

Deloitte: Study Reveals Talent Squeeze is Globalizing; Shortage, Motivation and Retention of Talent Emerge as Top HR Challenges

Employment security, retirement rank in top three personal concerns across all regions surveyed; Ability to afford retirement was top concern for U.S. respondents

NEW YORK, March 11, 2013 /PRNewswire/ -- Despite stubbornly high unemployment, with recent reports of job gains showing a modest decline in the U.S. unemployment rate, human resource (HR) professionals around the globe have continued concerns about attracting and retaining top talent. This talent paradox, combined with dynamics of four distinct generations in the global workforce, points to the need for more effective and adaptable talent strategies and rewards programs.

(Logo: http://photos.prnewswire.com/prnh/20120803/MM52028LOGO-a )

The 2013 Top Five Global Employer Rewards Priorities Survey from Deloitte, the International Society of Certified Employee Benefit Specialists (ISCEBS), and the International Foundation of Employee Benefit Plans reveals that HR leaders across the globe are acutely focused on talent as the top challenge and priority over the next three years. Approximately one in four respondents from all geographies surveyed, including the Americas (24 percent), EMEA (28 percent) and Asia-Pacific (24 percent) cited finding, motivating and keeping talent as their top priority.

"Given all of the sharply different economic, political and geographic challenges in the regions we surveyed, we found real parallels in terms of what is weighing heavily on employers," said David Lusk, principal, Deloitte Consulting LLP and co-author of the report. "Attracting and retaining top talent is a universal theme."

Top five priorities
"The Top Five Global Employer Rewards Priorities Survey" series is an annual barometer of talent and rewards management challenges. Conducted globally for the first time this year, 27 different countries ranked the top five priorities for 2013:

The ability of reward programs to attract, motivate, and retain employees
Clear alignment of Total Rewards strategy with business strategy and brand
Motivating staff when pay increases are flat or non-existent
The cost of providing benefits to employees
Demonstrating appropriate return on investment for reward expenditures

Retirement security: A 21st century retention strategy?
From a personal employee perspective, retirement continues to be top of mind. Two-thirds (66 percent) of U.S. respondents ranked their ability to afford retirement as their top concern. This issue is so deeply felt that more than one in three U.S. employees (34 percent) plan on delaying their retirement age. This is in contrast to other regions, including EMEA where a triple dip recession looms. There, 16 percent of employees say they plan on delaying retirement, and similarly in Asia, 17 percent indicate plans to delay retirement as well.

"Calibrating talent and rewards strategies to meet generational expectations of extended employment is a step many employers and national governments should consider taking," said Scott Cole, senior manager, Deloitte Consulting, LLP and co-author of the report. "This can also be an astute retention strategy, particularly as employees across all regions indicate they will consider leaving their current employer for another that provides better benefits or more stability."

Skills gap paradox and employee consumerism
In an era of limited economic growth compressing job opportunities, it would seem that there should be enough talent to go around, but the reality couldn't be more different.

"As boomers retire, many companies face a conundrum for how to fill jobs quickly. Their hiring strategies may need to go beyond simply preparing to fill the positions with a stockpile of resumes," added Lusk. "Leading employers understand that their employees have choices. Their ability to quickly fill roles, particularly those requiring highly-skilled talent, often depends on having world-class Total Rewards programs with benefits that outpace the competition in addition to offering training, leadership and mentoring programs and other non-traditional forms of rewards and recognition."

Generational considerations: Rewards tailored to career stages
The report highlights the challenges of addressing the needs of a diverse range of generations. Workforces in China, the U.S., and most of Europe are aging, while others, such as those in India and Brazil, are seeing a high influx of young employees. These changes are putting a strain on companies and their leadership to identify and implement effective rewards programs as each generation is marked with distinct values and expectations. This is reinforced by the finding that only 61 percent of global respondents either somewhat agree or strongly agree that their organization's leadership team understands the differing generational values in the workforce; more than one in four respondents (28 percent) indicate their organization does not have the correct Total Rewards strategy in place to recruit and retain the talent needed in their workforce.

"The reality of today's workplace is one where four distinct generations can be seen in the same workforce," said Michael Wilson, CEO of the International Foundation and ISCEBS. "To stay competitive, companies have to redefine their Total Rewards programs to motivate, attract and retain employees at every stage within their career and with somewhat divergent demands from their employer."

Job security
Given austerity programs, weakness in the Yen and the budget crisis in the U.S., employees in all countries are facing concerns over the security and viability of their positions. The report reveals that more than half (56 percent) of respondents say the future of their employment security is among their top three challenges, including nearly one-third (30 percent) who view this as their number one concern.

For a copy of the 2013 "Top Five Global Employer Rewards Priorities Survey" report, click here.

To attend a Deloitte Dbriefs Webcast "Employee Rewards Programs: Global Trends and Insights" on March 13 at 2:00 p.m. Eastern for an overview of key findings from the report, please register here.

About the Survey
In its 19th year, the "Top Five Global Employer Rewards Priorities Survey" is jointly sponsored by Deloitte and the International Society of Certified Employee Benefit Specialists (ISCEBS). Different than years past, the 2013 edition asked HR professionals internationally to participate, making this the first Global Top Five Survey, comprised of 415 respondents, representing employers in 27 different countries across the Americas, EMEA and Asia-Pacific. Survey participants were asked to respond as representatives of their employers with the exception of two questions about personal challenges and plans. For purposes of this survey, the phrase Total Rewards is defined as all compensation, benefits, perquisites and any other direct or indirect payments to employees. The survey respondents represent a diverse cross-section of the global employer population by industry and size.

About Deloitte's Human Capital practice

Deloitte helps organizations effectively manage their human capital to drive business growth. It does this leveraging advanced analytics to develop talent management and business-driven HR strategies to deliver results. Deloitte is a leader in human capital consulting, bringing a distinct combination of business, industry and HR knowledge, supported by the breadth of services and capabilities of a multidisciplinary professional services organization and the Deloitte Touche Tohmatsu Limited global network of member firms. For more information, please visit http://www.deloitte.com/humancapital.

About IFEBP and ISCEBS
The International Foundation of Employee Benefit Plans is a member-driven organization with five decades of experience as a leading objective source of employee benefits education and information. The Foundation offers education, information and the Certified Employee Benefit Specialist (CEBS) program to its 33,000 members. For additional information, visit www.ifebp.org . Its sister organization, the International Society of Certified Employee Benefit Specialists (ISCEBS), provides continuing education opportunities for those who hold or are pursing the CEBS and its affiliated designations. For more information, visit www.iscebs.org.

As used in this document, "Deloitte" means Deloitte Consulting LLP, a subsidiary of Deloitte LLP. Please see www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries. Certain services may not be available to attest clients under the rules and regulations of public accounting.

Contact:

Marykate Reese


Stacy Van Alstyne

Public Relations


Director, Communications

Deloitte Services LP


International Foundation of Employee

+1 203 257 0452

Benefit Plans

mareese@deloitte.com


+1 262 373 7746

Stacyv@ifebp.org

SOURCE Deloitte

Web Site: http://www.deloitte.com/us







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Monday, March 11, 2013

Your Stories Told On Moments With Mo, Now Daily Across the Globe on EbonyLife TV

Your Stories Told On Moments With Mo, Now Daily Across the Globe on EbonyLife TV

CEO EbonyLife TV, Mo Abudu

TINAPA, CALABAR (MARCH 11, 2013)
Life is about moments: the rough and the triumphant; the highs and the lows; the painful and the spectacular; the bitter and the reflective, the dramatic and the mundane. Moments are the ingredients that create great stories. All around Nigeria, Africa and the world, there is a story waiting to be told and heard.

The great news now is that everyone, noble or humble, with a unique story of courage, hope, resilience, pride, audacity, success or pain can now tell it to a pan African and global audience in the coming Season of the internationally acclaimed TV talk show, Moments With Mo, now sitting exclusively and airing daily on the new and upcoming EbonyLife TV Channel on the DStv platform, and globally on Sky TV in the UK, DISH in the United States, with roll out plans also including Brazil, Canada and other parts of Europe.
The new Season of Moments With Mo, Africa’s first and only syndicated Talk Show, is currently being packed with loads of fresh and exciting features. First and most importantly, is that in the fashion of democratizing exclusivity, anyone can now tell their great and inspiring stories on Moments With Mo. The new Season of the Talk Show will empower Nigerians, Africans and just about anyone in any corner of the world to tell their stories to a global audience on the EbonyLife TV Channel via the DStv and other international platforms.

According to Sandra Amadio, Associate Director Programmes, Magazine & Talk – EbonyLife TV, “As we plan the launch of our new Season of Moments With Mo, we take this opportunity to invite all celebrities, VIPS and ordinary people doing extraordinary things to our state of the art studios based in the beautiful and serene City of Calabar, just 55 minutes from Lagos, to take advantage of the opportunity to be featured on Moments With Mo, Africa’s First and only syndicated Talk Show, that will now become a daily Talk Show. For the first time ever, we are giving Nigerians and Africans an opportunity to share their stories, dreams and aspirations with the world.”

Speaking further she said, “It could be any story; from overcoming a challenge, to building a successful business, starting a new venture, discovering or displaying talent, to nation building and innovation creation, new movie releases and so on. All you need to do to be featured on Moments With Mo is simply visit www.xciteafrica.com for the simple details.”

Buttressing the issue, CEO of EbonyLife TV, Mo Abudu reflects, “It’s the Seventh year of Moments With Mo. In those Seven years we have interviewed all kinds of interesting guests from Presidents to Governors and Celebrities to a wide array of unsung everyday people who are doing extraordinary things. We are excited to say now that with Moments With Mo becoming a Daily Show, we can now feature as many stories as possible from everyone across the world. So whoever you are, whatever your moments, happy, reflective, political or inspirational, the Show now offers anyone the platform to tell their story and be heard nationally and globally.”

Apart from the plan to make the new Moments With Mo a daily Show, which means viewers can now expect interesting, thought provoking and engaging topics that are relevant to a pan African and global audience on a daily basis, the Talk Show will now cast the spotlight on young and equally exciting, debonair and sophisticated co-Hosts alongside the Show’s principal Host, Mo Abudu. This will give the Show a cool, youthful and dynamic outlook, while preserving the timelessness of the long-running programming.

About Mo Abudu
Mosunmola Abudu, popularly known as Mo Abudu, Nigeria's famous talk show host, TV producer, media personality, human resources management consultant and entrepreneur.
Abudu started off her career in the UK as a recruitment consultant in 1987, becoming a branch manager. She went on to work for the Starform Group, managing the Corporate Credit Management Exhibition from 1990 to 1992.
In 1993 she joined Arthur Andersen for Esso Exploration & Production Nigeria Limited (now ExxonMobil) to head their Human Resources and Training unit. She left in 2000 to establish a privately owned specialist human resources development company known as Vic Lawrence & Associates Limited (popularly known as VLA).
While running VLA, Abudu developed an executive training centre at the Protea Hotel, Oakwood Park, Lagos.
Abudu is the Executive Producer & host of a TV talk show, Moments with Mo, which is the first syndicated daily talk show on African regional television

About Ebony Life TV
EbonyLife TV is Africa’s first Global Black Entertainment TV Channel on the DSTV Platform broadcasting to a territory known as Sub Sahara Africa and syndicated on other pay TV Platforms worldwide. The EbonyLife vision is to create Africa’s first flagship entertainment brand, by broadcasting premium quality locally commissioned and internationally licensed programming targeted at:

- The growing middle and upper class audiences within Sub Sahara Africa
- Global Africans – Africans in Diaspora
- Non Africans with business and leisure ties to Africa

Office Address:
Ebony Life TV
VLA House
Plot 1646, Oko Awo Street,
Victoria Island, Lagos, Nigeria.

Media Contact:
Olajide Olaoluwa
Email: jolaoluwa@mediaandentertainmentcityafrica.com
Tel: 234 (0) 803 313 5747







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Sunday, March 10, 2013

39,000 Underage Girls Marry Every Day


Child brides: Photo Credit. National Geographic.

8 Mar 2013 06:55 Africa/Lagos

Child Marriages: 39,000 Every Day More than 140 million girls will marry between 2011 and 2020

NEW YORK, 7 March 2013 / PRNewswire Africa / - Between 2011 and 2020, more than 140 million girls will become child brides, according to United Nations Population Fund (UNFPA).

If current levels of child marriages hold, 14.2 million girls annually or 39,000 daily will marry too young.

Furthermore, of the 140 million girls who will marry before they are18, 50 million will be under the age of 15.

Despite the physical damage and the persistent discrimination to young girls, little progress has been made toward ending the practice of child marriage. In fact, the problem threatens to increase with the expanding youth population in developing world.

“Child marriage is an appalling violation of human rights and robs girls of their education, health and long-term prospects,” says Babatunde Osotimehin, M.D, Executive Director, UNFPA.“A girl who is married as a child is one whose potential will not be fulfilled. Since many parents and communities also want the very best for their daughters, we must work together and end child marriage.”

Girls married young are more vulnerable to intimate partner violence and sexual abuse than those who marry later.

"Complications of pregnancy and childbirth are the leading cause of death in young women aged 15–19. Young girls who marry later and delay pregnancy beyond their adolescence have more chances to stay healthier, to better their education and build a better life for themselves and their families,” says Flavia Bustreo, M.D., Assistant Director-General for Family, Women's and Children's Health at the World Health Organization. "We have the means at our disposal to work together to stop child marriage.”

On March 7, a special session of the UN Commission on the Status of Women (CSW) will focus on child marriage. The Governments of Bangladesh, Malawi and Canada will jointly sponsor the session. It is held in support of Every Woman Every Child, a movement spearheaded by U.N. Secretary-General Ban Ki-moon which aims to save the lives of 16 million women and children by 2015.

That session will address the problems created by early marriages and ways to prevent them. Mereso Kiluso, a Tanzanian mother of five now in her 20s, who was married at 14 to an abusive man in his 70s, will describe her experience.

If child marriage is not properly addressed, UN Millennium Development Goals 4 & 5 – calling for a three-fourths reduction in maternal mortality and a two-thirds reduction in child deaths by 2015 – will not be met.

Child marriage – defined as marriage before the age of 18 – applies to both boys and girls, but the practice is far more common among young girls.

Child marriage is a global issue but rates vary dramatically, both within and between countries. In both proportions and numbers, most child marriages take place in rural sub-Saharan Africa and South Asia.

In South Asia, nearly half of young women and in sub-Saharan Africa more than one third of young women are married by their 18th birthday.

The 10 countries with the highest rates of child marriage are: Niger, 75 percent; Chad and Central African Republic, 68 percent; Bangladesh, 66 percent; Guinea, 63 percent; Mozambique, 56 percent; Mali, 55 percent; Burkina Faso and South Sudan, 52 percent; and Malawi, 50 percent.

In terms of absolute numbers, because of the size of its population, India has the most child marriages and a in 47 percent of all marriages the bride is a child.

What progress has been made to stop the practice has been in urban areas where families see greater work and education opportunities for young girls.

A violation of the rights of girls

“No girl should be robbed of her childhood, her education and health, and her aspirations. Yet today millions of girls are denied their rights each year when they are married as child brides”, says Michelle Bachelet, M.D., Executive Director of UN Women.

Child marriage is increasingly recognized as a violation of the rights of girls for the following reasons:

Effectively ending their education

Blocking any opportunity to gain vocational and life skills

Exposing them to the risks of too-early pregnancy, child bearing, and motherhood before they are physically and psychologically ready

Increasing their risk of intimate partner sexual violence and HIV infection.

“Child marriage is a huge problem in poor communities,” says Nyaradzayi Gumbonzvanda, General Secretary of the World YWCA. “Early marriage and child marriage robs the future. Girls lose the opportunity for education. They lose the opportunity to choose their partner and must live with that pain for the rest of their lives.”

The World YWCA will present a petition to CSW urging the group to pass a special resolution calling for an end child marriage. Signatories believe that by working collaboratively, member states and concerned groups can end child marriage by 2030.

Despite the fact that 158 countries have set the legal age for marriage at 18 years, laws are rarely enforced since the practice of marrying young children is upheld by tradition and social norms.

The detrimental effects of early child marriage

“Child marriage makes girls far more vulnerable to the profound health risks of early pregnancy and childbirth – just as their babies are more vulnerable to complications associated with premature labor,” notes Anthony Lake, Executive Director of UNICEF.

According to the UN, complications from pregnancy and childbirth are the leading causes of death for girls aged 15-19 years in developing countries. Of the16 million adolescent girls who give birth every year, about 90 percent are already married. UNICEF estimates some 50,000 die, almost all in low- and middle-income countries. Still births and newborn deaths are 50 percent higher among mothers under 20 than in women who get pregnant in their 20s.

In many poor countries, most young girls, regardless of age, are forced to demonstrate their fertility once they are married.

“These children, because that's what they are, are discouraged from using contraceptives or might have to ask their husbands' permission, or they have no knowledge of or access to what they need,” says Carole Presern, PhD, Executive Director of The Partnership for Maternal, Newborn & Child Health and a midwife.

Violence common in child marriages

Loss of girlhood and health problems related to early pregnancy are not the only hazards confronting young brides.

Even though some parents believe early marriage will protect their daughters from sexual violence, the reverse is often true, according to UN studies.

Young girls who marry before the age of 18 have a greater risk of becoming victims of intimate partner violence than those who marry at an older age. This is especially true when the age gap between the child bride and spouse is large.

“Child marriage marks an abrupt and often violent introduction to sexual relations,” says Claudia Garcia Moreno, M.D., of WHO, a leading expert in violence against women. “The young girls are powerless to refuse sex and lack the resources or legal and social support to leave an abusive marriage.”

A complex issue with deep roots

Child marriage, which has existed for centuries, is a complex issue, rooted deeply in gender inequality, tradition and poverty. The practice is most common in rural and impoverished areas, where prospects for girls can be limited. In many cases, parents arrange these marriages and young girls have no choice.

Poor families marry off young daughters to reduce the number of children they need to feed, clothe and educate. In some cultures, a major incentive is the price prospective husbands will pay for young brides.

Social pressures within a community can lead families to wed young children. For example, some cultures believe marrying girls before they reach puberty will bring blessings on families. Some societies believe that early marriage will protect young girls from sexual attacks and violence and see it as a way to insure that their daughter will not become pregnant out of wedlock and bring dishonour to the family.

Too, many families marry their daughters simply because early marriage is the only option they know.

“Many faith leaders and their communities are already working to end child marriage and other forms of violence against children. Changing stubborn behavior is immensely challenging, so we must go further to positively influence beliefs and actions,” says Tim Costello, Chief Executive of World Vision Australia.

Malawi's work to end child marriage

In Malawi, one of the world's poorest countries, at least half of young women are married before the age of 18. The country is working to end the practice “to allow the girl child to continue with education, to become a learned citizen who can contribute to the development and economy of the country,” says Mrs Catherine Gotani Hara, Malawi's Minister of Health.

Another reason for Malawi's effort is the high teenage pregnancy rate and the fact that teen pregnancies contribute to 20-30 percent of maternal deaths in the country. “By ending early marriages we can avert up to 30 percent of maternal deaths and also reduce the neonatal mortality rate,” she says.

The Minister reports that Malawi has taken a number of steps aimed at ending the practice of child marriage. These include:

Providing free universal access to primary education;

Working with chiefs to sensitize their communities on the importance of sending children to school, with an emphasis on the girl child;

Implementing a policy that allows girls who become pregnant during school to go back to school after delivery to continue their education;

Working with parliamentarians to raise the age at marriage to 18 years by 2014; and

Providing Youth Friendly Health Services. This outreach empowers youths with the information that would enable them to make informed choices about their reproductive health.

UN Millennium Development Goals

Ending child marriage is closely related to UN Secretary-General Ban Ki-moon's Every Woman Every Child initiative and to efforts to reach Millennium Development Goals (MDGs) 3, 4 and 5 to promote gender equality, to reduce child mortality and to improve maternal health.

The continued occurrence of child marriage has hindered the achievement of these MDGs, especially in sub-Saharan Africa and south Asia.

“I urge governments, community and religious leaders, civil society, the private sector, and families—especially men and boys—to do their part to let girls be girls, not brides,” says the Secretary-General.

Ending child marriage would also help countries achieve other MDGs aimed at eradicating poverty, achieving universal education and combating HIV/AIDS, malaria and other diseases, and should also figure within a renewed development agenda.

“The needs of adolescent girls were overlooked in the Millennium Development Goals; they must have a central place in any new goals set by the international community,” said Lakshmi Sundaram, Global Coordinator of Girls Not Brides. “By using the rate of child marriage as an indicator to monitor progress against new goals, we can make sure that governments address the practice and focus on ensuring the welfare of their girls.”

Strategies for ending child marriage recommended to the Commission on the Status of Women include:

Supporting and enforcing legislation to increase the minimum age of marriage for girls to 18 years;

Providing equal access to quality primary and secondary education for both girls and boys;

Mobilizing girls, boys, parents and leaders to change practices that discriminate against girls and to create social, economic, and civic opportunities for girls and young women;

Providing girls who are already married with options for schooling, employment and livelihood skills, sexual and reproductive health information and services (including HIV prevention), and offering recourse from violence in the home;

Addressing the root causes of child marriage, including poverty, gender inequality and discrimination, the low value placed on girls and violence against girls.

Participants at the special session on child marriage will include: Dr Fahmida Mirza, Speaker of Pakistan's National Assembly; Michelle Bachelet, M.D., Executive Director of UN Women; Babatunde Osotimehin, M.D., Executive Director of UNFPA, Lakshmi Sundaram, Global Coordinator of Girls Not Brides; and Her Excellency Marjon Kamara, Ambassador of the Republic of Liberia to the United Nations. Nyaradzayi Gumbonzvanda, General Secretary of the World YWCA, will moderate the session.

Child Marriage is 30 percent or more in 42 Countries

Women 20-24 years old who married or entered into union by the age of 18, 2000-2011

Haiti 30

Guatemala 30

Zimbabwe 31

Yemen 32

Senegal 33

Sudan 33

Congo 33

Gabon 34

Benin 34

Sao Tome and Principe 34

Côte d'Ivoire 35

Mauritania 35

Brazil 36

Cameroon 36

Gambia 36

United Republic of Tanzania 37

Liberia 38

Honduras 39

Democratic Republic of the Congo 39

Nigeria 39

Uganda 40

Afghanistan 40

Cuba 40

Nicaragua 41

Nepal 41

Dominican Republic 41

Ethiopia 41

Zambia 42

Sierra Leone 44

Somalia 45

Eritrea 47

India 47

Madagascar 48

Malawi 50

South Sudan 52

Burkina Faso 52

Mali 55

Mozambique 56

Guinea 63

Bangladesh 66

Central African Republic 68

Chad 68

Niger 75

SOURCE : World Health Organization (WHO)

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Tunde Kelani and Olu Jacobs Shine at Inaugural AfricaMagic Viewers' Choice Awards

One of Africa's leading filmmakers Tunde Kelani and veteran actor Olu Jacobs were among the proud winners of highly coveted awards at the inaugural AfricaMagic Viewers' Choice Awards (AMVCA) held Saturday night March 9, 2013, at the Expo Hall of the Eko Hotels and Suites on Victoria Island, Lagos, Nigeria. Kelani's "Maami" won the Best Local Language movies (Yoruba) category and Olu Jacobs won the special Industry Merit Award. Orikinla Osinachi of TALK OF THE TOWN has a comprehensive report of the event. submit to reddit

Friday, March 8, 2013

Heineken "Deja Vu" Première Launches New "Star Bottle"



8 Mar 2013 15:00 Africa/Lagos

Heineken Rolls Out "Star Bottle" Nationwide with Premiere of Television Commercial and Marketing Campaign

"Deja Vu" Television Spot Builds on the Popular "Legends" Campaign and Marks the Introduction of the Newly Designed Bottle to the U.S.



NEW YORK, March 8, 2013 /PRNewswire/ -- Heineken will debut their new television commercial, "Deja Vu," on Heineken's YouTube and Facebook channels today as the brand ushers in the redesigned "Star Bottle" across the United States. Paired with a multi-layered campaign themed "Arrive Big," the creative will begin appearing on targeted television programming on March 11.

"This spot marks a pivotal milestone for the Heineken brand, as we build on the success of the 'Legends' advertising campaign and officially introduce the U.S. to our new Star Bottle," said Colin Westcott-Pitt, Vice President, Heineken. "Our priority is to 'break the mold' in beer marketing with cinematic, sophisticated ads that feature our 'Man of the World,' a progressive, cultured guy, who is inventive in any situation."

"Deja Vu" follows the story of a man traveling the world, visiting bars and clubs of Ho Chi Minh City in Vietnam, then Lagos, Nigeria, before finally arriving in New York City, where he finally gets his hands on the Heineken Star Bottle. Like the new Star Bottle, he has made an impression all over the world.

The spot was created by Wieden+Kennedy New York and directed by award-winning Director Rupert Sanders. The television spot will be launched with a 90 second version and will subsequently be seen in 60 and 30 second formats.

The new Star Bottle design, represents a more modern take on the brand's iconic green bottle, featuring the same legendary taste that reinforces the brand's upscale status. The taller, sleeker and modern Star Bottle is currently available in 170 markets around the world and is being rolled-out nationally in the US.

The "Arrive Big" campaign will also be reinforced with out-of-home and retail elements that further celebrate the arrival of Star Bottle, and will be amplified by PR and digital extensions providing supporting content. As a part of this platform, Heineken will give one lucky consumer the opportunity to tell their story and make a big arrival of their own. Additional details on the "Arrive Big" campaign will be released in late March.

About HEINEKEN USA
HEINEKEN USA Inc., the nation's leading upscale beer importer, is a subsidiary of Heineken International BV, the world's most international brewer. European brands imported into the U.S. include Heineken Lager, the world's most international beer brand, Heineken Light, Amstel Light, Newcastle Brown Ale, and Strongbow cider. HEINEKEN USA also imports the Dos Equis portfolio, Tecate portfolio, Sol, Indio, Carta Blanca and Bohemia brands from Mexico. For a safe ride home, download the HEINEKEN USA-sponsored Taxi Magic™ application from your smartphone at taximagic.heineken.com.

SOURCE Heineken

CONTACT: Viet N'Guyen, Edelman, +1-212-704-4535, Viet.N'Guyen@edelman.com or Adam Feigen, Heineken USA, +1-914-681-4138, afeigen@heinekenusa.com

Web Site: http://www.heineken.com







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