Saturday, December 24, 2011

Genesis Coupe Drift Car Heist




Genesis Coupe Drift Car Heist from Hyundai Headquarters featuring Rhys Millen



COSTA MESA, Calif., Dec. 23, 2011 /PRNewswire/ — About two weeks before the wrecking ball was about to completely demolish our old Hyundai Motor America headquarters building in Fountain Valley, California, we had a crazy thought: Wouldn’t it be cool to do something outrageous inside the building before all the walls finally came down?

Actually, it was Dustin Loranger, one of our Service Technicians, who had the idea…and we loved it. Why not put Rhys Millen, his Genesis Coupe drift car, and our abandoned HQ together for a unique drift demonstration in a unique industrial setting? Rhys was up for the challenge, and remarkably, so were our lawyers, so we put this thing together, with tongue (and donut) firmly planted in cheek.




We think the video does a pretty good job showcasing Rhys’ car control skills, the sweetness of the Genesis Coupe drift car, and the reason why Hollywood probably doesn’t have to worry, just yet, about this cast and crew. ;)


How’d we do?



HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Costa Mesa, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 800 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle warranty, Hyundai’s 10-year/100,000-mile powertrain warranty, 5-years of complimentary Roadside Assistance and the Hyundai Trade-in Value Guarantee. Hyundai is a registered trademark of Hyundai Motor Company. All rights reserved. ©2011 Hyundai Motor America.

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Journalists are invited to visit our news media web site: HyundaiNews.com and follow us on Twitter: @Hyundai


Media Contacts:

Derek Joyce
Product Public Relations Manager
(714) 594-1728
djoyce@hmausa.com

Jim Trainor
Product Public Relations Sr. Group Manager
(714) 594-1629
jtrainor@hmausa.com



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