Friday, March 6, 2020

World Glaucoma Week: Arresting the Silent Thief of Vision



PRESS RELEASE:
WORLD GLAUCOMA WEEK (MARCH 8 TO 14, 2020) – ARRESTING THE SILENT THIEF OF VISION!

Vision is the most valuable of all human senses, yet every five seconds one person in the world goes blind and a child goes blind every minute, mainly because most people do not seek out preventive eye care. Furthermore, low vision and blindness affects not just the individuals, but also families, and communities. Globally, the life expectancy of blind persons is 1/3 less than that of their sighted counterparts, and most of them die within 10 years of becoming blind.

Chioma Ude Makes Variety's Annual International Women’s Impact Report for 2020


Chioma Ude is among the accomplished women recognised in Variety's annual International Women’s Impact Report for 2020 to celebrate the annual International Women's Day on March 8.

Sunday, March 1, 2020

The Encyclopaedia of Nollywood and the Nigerian Film Industry


African beauty, Tiana Dimoko, a graduate University of Benin and winner of the 2014 Miss Fair and White Beauty Gold pageant, sponsored by Bozac Continental ltd, owners of the Fair and White range of beauty products is on the back cover of the second edition of the NOLLYWOOD MIRROR®Series and with more than 45 photographs of the pageant, including pictures of #Nollywood stars and top divas of the Nigerian society and beauty industry. The hardcover copy is only US$70. The text to speech Amazon Kindle version is available @Amazon. I am still shortlisting the Nigerian beauty to be featured on the back of the third edition of the NOLLYWOOD MIRROR®Series.


NOLLYWOOD MIRROR®Series is the only book series on Nollywood and the Nigerian film industry, published since 2013.




Friday, February 21, 2020

Adonko Unveils Jim Iyke, Ini Edo, Uti Nwachukwu, Teddy A and others As Brand Ambassadors



Adonko Unveils Brand Ambassadors 

 
 
 
 

Adonko, a leading Bitters in the Nigerian market has recorded another milestone as Ambassadors for the brand were unveiled in Lagos recently.

Thursday, February 20, 2020

NEW BOOK: The Political Phenomenon of President Muhammadu Buhari



The Political Phenomenon of President Muhammadu Buhari 


The incumbent President of Nigeria, President Muhammadu Buhari, GCFR, an outstanding graduate of the United States Army War College  (USAWC) is turning his presidential reelection campaigns into the most colourful political carnivals in Africa's largest democracy with overwhelming majority of supporters and voters trooping to his rallies for the presidential election coming up on February 16, 2019.

Tuesday, February 18, 2020

From The Archives: Nasir el-Rufai Has No More Questions To Answer


Subject: [Nigerians Report] Robert Amsterdam: Nasir el-Rufai Has No More Questions To Answer:

An Interview with Robert Amsterdam on the International Defense Team of Mallam Nasir Ahmad el-Rufai, Officer of the Order of the Federal Republic of Nigeria (OFR), the former Minister of Abuja Federal Capital Territory (FCT) in Nigeria resigned the appointment in June 2008.

Monday, February 17, 2020

WHAT'S YOUR BRAND?: 4 Tips to Create Powerful Brand Storytelling


4 Tips to Create Powerful Brand Storytelling

How do you connect your audience to your brand? One of the best ways to build trust, is via brand storytelling. Adding a background helps to humanize your brand and engage with your audience. Hence, it is no surprise to see this being one of the biggest buzzwords in recent times. So here are four tips to help businesses create powerful brand storytelling. 

1. Have a unique brand story


Your brand story is only as good as your brand value. So think of your story like your individual identity. Who are you? Where do you come from? What are some of your beliefs? All these questions help shape a brand’s identity. 

The key here is to be honest with the answers to the questions because a false statement will be reflected in your identity and people will be able to see through it. After all, the last thing you want is to be fake. Hence, always remember it pays to be truthful.

Wednesday, February 12, 2020

The Epidemic of Poverty in Northern Nigeria, Dangote and Girl Rising



The Epidemic of Poverty in Northern Nigeria, Dangote and Girl Rising

 

The World Bank has estimated that 87% of all the poor people in Nigeria are in the north. ... Poverty was significantly higher in rural areas of the country in 2016. “An estimated 64 percent of all poor lived in rural areas and 52 percent of the rural population lived below the poverty line in 
https://www.thecable.ng › world...

Tuesday, February 11, 2020

Nigerian Startup Qualifies for US$1m Chivas Venture 2020


Ifeoluwa Olatayo from Soupah wins local heat of the Chivas Venture 2020 and will now represent Nigeria at the $1m Global Final.


LONDON, Feb. 11, 2020 /PRNewswire/ -- Social enterprise, Soupah, is preparing to go head-to-head in a series of spirited pitches with 25 of the hottest start-ups from around the world. Ifeoluwa Olatayo and her business Soupah has won the Nigerian final of the Chivas Venture; a global competition from leading blended Scotch whisky Chivas that gives away $1 million in no-strings funding every year to social businesses that blend profit and purpose to have a positive impact on the world.

Soupah tackles inefficiencies in the food supply chain in Nigeria by connecting small scale rural farmers with urban retailers. The innovative corporation engages in rooftop farms, fortified food processing and farm linkages for rural smallholders into urban markets.