Monday, March 2, 2009

Ericsson Proves Mobile Communications Can Transform Africa



Ericsson proves mobile communications can transform Africa

Stockholm, Sweden · March 2, 2009 /PRNewswire/ — (NASDAQ:ERIC) Ericsson, the world's leading provider of telecommunications equipment and services, and pan-African operator Zain have built a wind- and solar-powered site in remote northeast Kenya. Now with access to reliable and affordable mobile communication, villagers in Dertu can make calls, access health services and education and improve their economic future.

Elaine Weidman, Vice President, Sustainability at Ericsson, says: "Sites like this one have great potential for solving the African power-grid challenge of bringing mobile communication to those at the bottom of the economic pyramid so they can break the poverty cycle."

With mobile voice and data communication, Dertu's nomadic pastoral community of more than 5000 people can now build on the economic and social gains it has made since a mobile network was installed in the village. Rather than making the 100km journey by dirt road to the larger city of Garissa, many people from nearby communities go to Dertu to make calls, access improved health services and take advantage of new businesses – making the village an economic hub for the region.

More than 3000 phone minutes are logged daily, with new markets springing up for SIM cards, second-hand phones, charging and accessories. Transport costs have also gone down thanks to mobile ordering and invoicing.

Residents use mobiles to find out about good pastures, which are often hard to come by in this arid region. Socially, families can be closer to distant relatives, and health care and remote education are now within reach. In case of an emergency water shortage, a mobile phone call brings help more quickly.

Weidman says: "The Dertu experience demonstrates that even people in the most remote parts of the world can be connected with a positive business case. The key to ongoing success will be combining innovative solutions, public-private partnerships and new business models."

Villages like Dertu, as part of the UN's Millennium Villages project, are exporting their successful interventions to neighboring villages, and the results are transforming Africa.

Ericsson is the world's leading provider of technology and services to telecom operators. The market leader in 2G and 3G mobile technologies, Ericsson supplies communications services and manages networks that serve more than 250 million subscribers. The company's portfolio comprises mobile and fixed network infrastructure, and broadband and multimedia solutions for operators, enterprises and developers. The Sony Ericsson joint venture provides consumers with feature-rich personal mobile devices.


FOR FURTHER INFORMATION, PLEASE CONTACT:
Ericsson Corporate Public & Media Relations
Phone: +46 10 719 69 92
press.relations@ericsson.com


www.ericsson.com

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